1991-1999 TSI: Addressing the Y2K Issue

The big fix. Continue reading

In 1999 people were predicting an end to civilization because of the imminent arrival of a new century. Art Bell interviewed a doomsayer almost every night. Key software programs were expected to crash a few seconds into the year 2000.

The calamity did not happen. A few systems probably had difficulties, but no major problems were reported at all. In the late nineties employees and contract workers at companies around the world ad devoted a great deal of time and money fixing or replacing software that would not work as designed in the year 2000. TSI was one of those companies.

The software programs that we had installed at clients and we used in TSI’s office often involved dates. For example, every business that does billing needs to know whether the clients are paying the bills within a reasonable time. This involves a comparison of the date of the invoice and the effective date of the report. The routine that makes the comparison must know the year for both dates. As long as both dates are in the same century, the familiar two-digit version of the year will suffice. However, if the invoice date is in 1999 and the report is run in 2000, the calculation must be adjusted.

This aspect of the problem was relatively simple to solve, but in large systems like the ones that we had installed there were thousands of references to dates. The challenge was to find all the situations that needed to be fixed and to implement the appropriate changes in a manner that minimized the inconvenience to the user.

From our perspective the problem was twofold: the way that dates were stored and the way that dates were collected—from data entry screens or from other files. As we entered the nineties we had three groups of clients: 1) System/23 (Datamaster) users, most of which had extensive custom code; 2) System/36 users, most of which were ad agencies that had a lot of common code, but a mixture of custom and standard programs were stored on separate media for each client; 3) a few AS/400 AdDept users; 4) TSI itself, which used a version of the ad agency system on the System/36.

I decided to inform all the Datamaster users well in advance that TSI did not intend to make their code Y2K-compliant. Most of them were not surprised; IBM no longer supported the hardware. However, the sole user at one customer, Regal Men’s Store, begged us to make their system work in 2000. I replied that it would probably be cheaper for them to buy a new system. As it turned out the company went out of business shortly after year end without purchasing a new system.

Fixing each ad agency system would have been a monstrous job of minimal benefit to anyone. By January 1, 2000, their hardware would have been obsolete for a dozen years. So, I sent a letter to each suggesting an upgrade to a small AS/400. Only a few of them took us up on the offer.

We did create a version of the ad agency software for the AS/400 that was Y2K-compliant. Our employees used it for administrative tasks for about twenty years. We had a great deal of trouble marketing it even to the ad agencies that love their GrandAd systems. Fortunately, by 1994 AdDept sales had really taken off, and we did not really care too much about the difficulties of marketing to ad agencies.

The AdDept system had to work perfectly, and the transition must be smooth. We had already promised a number of users that it would be Y2K-compliant. I intended to spend New Year’s Day 2000 watching bowl games, not dealing with Y2K catastrophes.


Why, you may ask, was there even an issue with data storage? That is, why were the dates stored in a format that caused the difficulties in calculations? The answer lies in Moore’s Law, the preposterous-sounding claim that the number of transistors in a dense integrated circuit (IC) doubles roughly every two years. In point of fact, the astounding 41 percent growth rate applied to many aspects of computing—processor speed random-access memory, and the ability to locate and retrieve large amounts of data very quickly.

For TSI’s first handful of years in business the clients stored all of their data and their programs on diskettes with a capacity of only one megabyte1. Those users crammed years worth of historical data on these thin slices of film. To put this into perspective, consider this photo of an eight-inch diskette:

Storing the simple photographic image shown above requires more than seven megabytes. So, storing a file of the size of this one image—something routinely done in 2021 by cameras, phones, watches, eyeglasses and countless other “smart” devices—would require (using the technology of the eighties) eight diskettes and perhaps an hour of computer time. Much of TSI’s systems were designed in this era in which both disk and memory were precious commodities. Good programmers were always conscious of the the physical limitations of storing and manipulating data. The prospect of a client’s system crashing because it ran out of space for its data was a nightmare to be avoided at all costs. Everything was therefore stored in the most efficient way possible. The idea of using two extra bytes to store the century occurred to almost no one in the early eighties.

I could think of several possible approaches to the storing of data to circumvent the problem of the new century. The four that we considered were:

  1. Replace all of the YYMMDD numbers in every data file with eight-digit YYYYMMDD fields;
  2. Keep the dates the way they were but add a new field to each record with the date in the YYYYMMDD format and use the latter for comparisons, calculations, and sorting;
  3. Add a two-digit century field (filled in for existing data with 19);
  4. Add a one-digit century field (filled in with a 0 for existing data).

Rejecting the first option was an easy call. All of TSI’s systems had hundreds of programs that read fields by their position in the record, not by the field name in the database. If the total width of the fields that preceded the field in question, was, for this example, 50, the program read the six-digit date field beginning at position 51. This was not the recommended method, but it had always worked better for us for reasons that are too wonky to describe here. The drawback was that whenever it was necessary to expand the size of a field, it was also necessary to change or at least check every line of code that read from or wrote to the file. This could be an imposing task for even one field. Since a very large number of files contained at least one date, almost every statement that read, wrote, or rewrote data would need to be checked. If it needed to be fixed—or even if it did not seem to need fixing—it needed to be tested thoroughly with data that contained dates in both centuries. We had no tools for the testing, and every situation was at least somewhat unique.

Large and dangerous.

Attempting this for every date and season field was such a large and dangerous task that the only way that I would consider it was if, at the same time, we abandoned reading and writing by position and replaced it with reading by field name. I thought about it, but I decided that that approach would result in even more work and was only a little bit less dangerous.

I reckoned that the other three methods were roughly equal in difficulty and in the amount of time required for implementation. I eventually decided that the one-digit method would suffice.

There was one additional issue in the AdDept system. The first two digits of the three-digit identified the year. So, it was necessary to add a century field for every file that included the season number as well. The season was a key field2 for many files. Fortunately, it did not seem to be necessary to add the century to the construction of any of those keys.


The other issue concerned data entry. Users of TSI software were accustomed to entering dates as a number in the form MMDDYY, the way that dates are commonly written in the United States. The programs validated what had been entered by converting the number into YYMMDD format and checking that each piece was legal. The check for the year normally involved checking to make sure that it was within ten years of the system date. So, every validation routine needed to be changed because the date entered and the system date could be in different centuries.


All of the work was to be done on the AS/400. The first step was to locate all of the files in both the AdDept database and the agency database, which we called ADB, and to add century fields that defaulted to 0 at the end of the files. At the same time, every program that wrote records to these files was found. A peculiarity of BASIC helped us find these programs. BASIC associates numbers with files in each program, and TSI consistently used the same numbers for files. Thus every instance of updating of the job file contained the phrase “WRITE #22”.

A single callable program was written to calculate the century. Its only input was the two-digit year. It was incredibly simple. It set the century to 1 if the year was less than 80 (the year that TSI moved to Connecticut); otherwise it set it to 0. In BASIC it required only two lines of code:
CENTURY=0
IF YR<80 THEN CENTURY=1

This approach will work flawlessly until the program confronts dates that are in the 2080’s. If anyone is still using code produced by TSI when that happens, someone will need to come up with a rule for setting CENTURY to 2. I don’t lose any sleep over this possibility. Yes, you could say that we just kicked the can down the road, but who is to say that roads and cans will even exist in 2079?


A much more time-consuming problem was correcting all of the programs that produced reports or screens in which data was sorted by one of the date or season fields. I set up an environment for the Y2K project that contained both programs and data. Whereas it seemed important to insert the century field into all the affected files as soon as possible, the reports and screens would work fine for a few years and could be addressed one at a time.

I evaluated this part of the project to involve mostly busy work—repetitive tasks with almost no important decisions and no creativity whatever. We had hired a college student to work with us for the summer. I thought that Harry Burt and I could set up the projects for him. Harry, who had experience as a college-level professor, could supervise him and check his work. This method did not work out at all, as is described here, and it used up some precious time.

I may have overreacted to this setback. I decided to make this a very high priority and to assign it to myself. One of the programmers surely could have done it as well as I did, but I did not want to assign it to any of them because I did not want anyone I was counting on to consider their job as drudgery.

So, for several months I spent every minute of time that I could find fixing and testing programs to handle the century fields correctly. A few cases were trickier than I expected, but the coding was completed, tested, and installed before any of our clients started planning for the spring season of 2000, the first occasion that would requir the code.


I am not certain about when this occurred, but at some point I received a letter from, as I remember it, someone in the legal department of Tandy Corporation. It said that the company had received a letter from someone named Bruce Dickens demanding that Tandy pay him a proportion of its gross income every year to license the software that handled the Y2K problem because it must have used the technique of “windowing”, for which he had been issued a patent by the U.S. patent office.

The letter, of which I cannot find a copy, contained a technical description of the term3 as described in the patent and asked me two questions: 1) Did the software that we installed at Tandy use this technique? 2) Would TSI indemnify Tandy Corporation in a lawsuit over its use?

I answered both questions truthfully: 1) “This does not sound like what we used.” 2) No.

Dickens sent demands for payment to all of the Fortune 500 Corporations. He said that if they did not agree, the percentage of income required for the license would be increased.

I have searched high and low to find out how this situation was resolved. I know that the U.S. Patent Office scheduled a review of the patent, but I could not find a report of the outcome. I also could not locate any information about whether any of the companies that he had extorted ever paid anything to him or the company that he reportedly founded, Dickens2000. I doubt it. I found no evidence that he actually sued any of them either.

If I had been asked directly whether any of our code calculated the century using the year, I would have changed the code listed above to remove the IF statement and simply set CENTURY=1 in all cases and then answered “No”. A few months into 2000 employees of the companies that used the AdDept system no longer entered twentieth-century dates on new items, and the programs only used the code to assign a season when new items had been entered.


We did not charge any of our clients for the Y2K fix. A few people told me later that this was a mistake. Since our customers depended upon AdDept, and there was absolutely no alternative system available, we probably could have gotten away with charging them. The companies may have even set aside funds for this purpose. However, all of the AdDept users had software maintenance contracts, and I considered it our duty to keep their systems operational.


1. A bit is a binary storage unit; it has only two possible values: off or on. A byte contains eight bits, which is enough to store any kind of character—a letter, number or symbol. A megabyte is one million bytes, which is enough to store approximately eighteen Agatha Christie novels. However, it is not close to enough to store even one photograph. Videos require vastly more storage.

2. A key is a set of fields that uniquely identifies a record. A well-known key is the social security number. The VIN number on a car is also a key. A zip code is not a key because neighboring residences have the same zip code.

3. The most readable and yet comprehensive description of the windowing technique that I have seen is posted here. The application for the patent, which was granted to McDonell-Douglas in 1998 (long after everyone had decided on the approach to use), was (deliberately?) designed to appear much more elaborate than the two lines of code that we used.

1999-2006 TSI: AdDept Client: Parisian

Saks Inc. division based in Birmingham, AL. Continue reading

Parisian, based in Birmingham, AL, was a little different from the other divisions of Proffitt’s Inc.1 (later renamed Saks Inc.). Its stores were somewhat upscale, but they seldom went head-to-head with Saks or Neiman Marcus in major markets. Parisian was acquired by Proffitt’s Inc. in 1996, and the corporate headquarters was immediately moved to the beautiful Parisian building at 750 Lakeshore Parkway on the north side of Birmingham. By that time Proffitt’s Marketing Group (PMG) had already decided to implement the AdDept system at all divisions. Therefore, I never made a presentation or demo for Parisian.

I flew to Birmingham and installed the AdDept system in January of 1999. After that day I never laid eyes on the AS/400 or the system console. They were kept in a closet somewhere in the headquarters building. Parisian’s advertising department was located, if memory serves, on the second floor. PMG was on the ground floor. The AdDept users signed on through the network. TSI had nothing to do with the connectivity.

This was a very strange installation. The personnel in the advertising department were not like those that I encountered anywhere else. Aside from the Senior VP, almost everyone else at every level was female. Moreover, every time that I went there, there seemed to be a large number of new people who needed to learn how to use AdDept. Finally, a very high percentage of these women were strikingly good-looking and blonde, and almost all of them dressed much more stylishly than I had seen at any other location, including Saks Fifth Avenue and Neiman Marcus.2 At those two locations the executives and the people who dealt with customers dressed to kill, but those standards were not imposed on clerical workers.

From left: Kimberly Weld, Sally Carter and Cheryl Sides. Josh Hill from PMG is behind them.

I have found quite a few photos of the people at Parisian, and the names of the employees are indicated on some of them. I also have some notes beginning in 1999 that included more names. I have very clear memories of only two people, Cheryl Sides1, who was the official liaison for the AdDept system, and Sally Carter, the manager of the business office. Cheryl was there from the time of the installation up to the demise of the chain. Sally was replaced by Barry Cleavelin in 2001.

For the first year or so the Divisional VP was Alan Seitel5. The Senior VP for most of the period in question was Bob Ferguson, who came over from Younkers6. He was succeeded by Gary Yiatchos7.

Renita Lewis on the left with her back to the camera. Next, in order, are Diane Vogel, Cheryl Side, Kim Wolff, Regaye Fulcher, Annissa Kennedy, Kimberly Weld, Josh Hill, and Angela Dawkins.

David Dollar.

The people: I could hardly believe how many names were recorded in my notes or beside my photographs. I have almost no memories of any of these people. If my notes included a description of their role at the Parisian, I have included it in their entry in this list:

Diane (Vogel) Worthington’s LinkedIn photo.
  • It seems incredible that I remember nothing about Diane Vogel, who was the Advertising Director at Parisian from 1996 on. I must have had several meetings with her. Her LinkedIn page can be found here.
  • Kimberly Weld would have won the national title if there had been a Miss ROP Coordinator contest. Her LinkedIn page is here.
  • David Dollar was the Co-op Coordinator. I seem to remember that he kept a lot of food in his desk.
  • I think that Dottie Collins might have handled Co-op advertising before David Dollar. Her LinkedIn page is here, but it contains no useful information.
  • I mostly remember Kim Woolf as the other Kim. She might have been involved with direct mail I found her LinkedIn page here.
  • Regaye Fulcher sat next to Kim Woolf in one photo. She may have worked with or for her. Her LinkedIn page is posted here
  • Ginger Brown worked in direct mail.
  • Colin Mitchell (a woman) was in charge of insertion orders for the newspapers.
  • Karen Kennedy worked in the production side of direct mail.
  • In 2000 Kelley Carter was in charge of co-op.
  • The next year it was taken over by Mollie Donohue. Her LinkedIn page is here.
  • I met two new people on my last trip to Parisian in 2005. The first was named Justin Walker. I wrote, “Justin Walker, whose title is director of eBusiness, is, I think, the resident techy for the Parisian division.” His LinkedIn page is here.
  • The other newcomer in 2005 was Luann Carter who came from Proffitt’s I think that she was in charge of trafficking production jobs. Her LinkedIn page is here.
  • I remember nothing about any of the following people whose name I recorded at some point: Annissa Kennedy, Angela Dawkins, Renita Lewis, and Kelly Denney.

I am completely stumped as to why I do not remember Mollie.

The installation: This was one of TSI’s most frustrating installations. The only difficult thing that they asked for was Bob Ferguson’s calendar. They printed it on a Canon color copier that used Postscript rather than a version of PCL, the Hewlett-Packer language. I said that I would look into it, but I don’t think that we ever even quoted doing it.

This should have been an easy installation, but it wasn’t. They seemed to have difficulty getting even basic programs to work for them. Some of the problems were just bizarre. In 2000 I reported, “CHKFAXSTS doesn’t work on Colin’s Mac. No matter what option you put in, the program interprets it as a 4. This is one of the more bizarre problems that I have encountered.” CHKFAXSTS is an IBM program; no other AdDept user ever had any problem with it.

Renita and Sally.

In April of 2000 I described some of the other difficulties.

Saks Inc. is putting pressure on Sally Carter to use AdDept to do closings. She told Sandy that she doesn’t want to use it because she doesn’t think that it works. We helped her through some problems today with the P.O. accrual program. I should have gone over the closing programs with her in more detail when I was there, but there was just no time. Wednesday I found a bug that threw off the journal entry by $1 million. I fixed it easily, but we looked bad.

This is another face of our usual problem. I have spent an inordinate amount of time at Parisian providing basic 5250 training to people that do not use the system at all and never will. I have also spent a lot of time writing custom programs (mostly their funky advertising schedule) and more than a little time twiddling my thumbs. I have spent no time with Sally to speak of before the last trip. Most of that was spent getting the store allocations to work.

I also reported that in November of 2000 I was asked to train a whole new group of employees in a classroom setting. It did not go well at all:

Barry Cleavelin.

The people in my class on Friday – who seemed reasonably intelligent to me – retained absolutely nothing. Either I am a much worse teacher than I think that I am or people in this type of setting do not think that they are expected to remember anything.

When Barry replaced Sally, I needed to spend several days with him to help him get up to speed on the AdDept processes. During that period we discovered several things that had been handled incorrectly in the past.


Life in Birmingham: I did not hate Birmingham as much as I hated Jackson, MS, the home of McRae’s. Jackson made me feel angry and frustrated. In Birmingham I just felt uncomfortable.

My records indicated that I ate a lot of lunches at Cia’s, which was inside the Parisian building. I have no vivid recollections of any of them

Most evenings I picked up a sandwich at Schlotzsky’s Deli. I remember that I ordered the same thing every time. It might have been a Reuben; that was my most common order at a deli.

I distinctly remember eating at a small Italian restaurant inside a mall. Ordering was done at the counter. I asked for spaghetti and meat sauce. The man at the counter mumbled something that I could not understand. I asked him to say it again. He did, but I still had no idea what he was asking me. I just said, “Yes.” Twenty years later I still have no idea what I agreed to.

At least once Steve VeZain of PMG took me out to his favorite restaurant, Joe’s Crab Shack.

La Quinta.

For most of my visits I stayed in the nearby La Quinta. It seemed to cater mostly to golfers who came to play the courses on the Robert Trent Jones Golf Trail. The thing that I noted the most about them was that many of them wore leather shoes with no socks. I had never seen this before, and it struck me as being both uncomfortable and unsanitary.

After work I usually jogged five or six miles on paths up and down the highway that ran between the hotel and Parisian. It was not the greatest place to run. Not only was it a little dangerous, but the noise was also disturbing. I had to wear my Bose headphones while I listened to operatic music or instructional tape.

The La Quinta had a pool and a small hot tub. Both of them were outdoors. The first time that I stayed I was able to use the hot tub after my run undisturbed. On all subsequent occasions the hot tub was occupied by golfers. On my last visit I gave up on La Quinta and stayed at a Hampton Inn.

I wrote the following on November 9, 2000:

When I was in Portland early in the year I had enough time to change my clothes before taking the red-eye back to the east. I changed in an extremely cramped stall in the men’s room. When I got home I realized that I was missing one of my wing-tips. I must have left it in the stall. I never threw the remaining shoe away because I thought that I might be able to find the missing one somewhere. After a while I forgot about it.

I went to the store to buy a new pair of dress shoes. I did not want another pair of wing-tips, but the only reasonable ones I could find were wing-tips, so that is what I bought.

This morning I was congratulating myself on forgetting nothing more important than a t-shirt to wear running. I started to put on my shoes. Both of them were right shoes. I evidently picked up the extra shoe by mistake.

I had to make an emergency run to Walmart. It was an unpleasant experience, but I managed to find one pair of shoes that are reasonably dressy (i.e., not hiking boots) in my size. They were on sale for $12.97.

They would not take my new American Express card at Walmart for some reason. I have used it twice.

This store in Pensacola was formerly a Parisian.

Epilogue: In August of 2006 Belk8 purchased the Parisian stores. The management of the advertising was immediately moved to Belk’s headquarters in Charlotte, NC. The five northern stores were sold by Belk to Bon Ton. Some southern stores were closed immediately. The signage on the remaining ones was changed to the Belk nameplate in 2007. Three northern stores continued to operate under their original name until 2013.


1. My experiences working with Proffitt’s Inc. and PMG are detailed here.

2. Most of my trips to Parisian were after the holding company had changed its name to Saks Inc. in 1998. My theory is that the women who applied for jobs in that building, which was the corporate headquarters for Saks Inc., thought that they were applying for a job at Saks Fifth Avenue. Thus, many of those attracted might have envisioned a career at the famous luxury store. After they learned about the other divisions and the pedestrian jobs involved in managing retail, they moved on. This is all just speculation, but I know that the guys in PMG spent as much time upstairs as they could.

3. Cheryl’s last name was, according to the designations on the photos, Sides. However, I also found Sipes and Sykes in the notes. I am not sure what Cheryl did at Parisian beside act as liaison with TSI; she definitely was good at that. I searched the Internet using all three last names but found nothing.

4. I found nothing on the Internet about Sally Carter, Barry Cleavelin’s LinkedIn page can be found here.

5. Alan Seitel’s LinkedIn page is here.

6. The history of the AdDept installation at Younkers is posted here.

7. I met Gary Yiatchos when I flew to Seattle for the presentation of the AdDept system to the advertising department of the Bon Marché. That adventure is described here.

8. The history of the AdDept installation at Belk is posted here.

1996-2003 TSI: AdDept Client: Younkers

Saks Inc. division based in Des Moines merged into Carson’s. Continue reading

I am pretty sure that Younkers contacted TSI about AdDept before the company was absorbed into Proffitt’s Inc. I have a rather vivid memory—not to mention a photograph—of a presentation that I did for them at the IBM office in Des Moines. Since Proffitt’s purchased the company in December of 1996, the starting date in the title is probably accurate. It might have been in late 1995.

The downtown Younkers store was connected by skyways to other downtown buildings in two directions.

Doug Pease accompanied me on the first trip to Des Moines for the demo. We stayed at a Holiday Inn that was just north of the downtown area near Mercy Hospital.

I remember that we went to a basketball game at the Knapp Center on the evening of January 27, 1996. The Drake Bulldogs came into the game with a 6-2 record in the Missouri Valley Conference. However, they were defeated by the Tulsa Golden Hurricane1 79-73. Drake seemed to be a little better overall, but they had only one guy who could dribble through a press, and in the second half when the starter had to be benched because of foul trouble. The freshman (Cory Petzenhauser) whom they inserted at point guard was just humiliated. It was painful to watch.

That defeat started a tailspin for Drake, which ended up with a 12-15 record. The coach resigned in March

The only photo that I have of the people from Younkers was taken at the IBM office. The only person whom I recognize is Roger. He is the guy in glasses in the back row near one of the enormous members of his staff.

Des Moines is legendary as a sleepy town, but I remember that Doug and I actually discovered a bit of night life in an assortment of restaurants and bars that were in a redeveloped area between the river and Younkers’ downtown store at 713 Walnut Street.

The system was not actually installed at Younkers until April of 1998.

The primary players in the AdDept installation at Younkers were the Advertising Director, whose name I think was Joe, and Roger Wolf, who was in charge of the advertising business office.

The Tea Room at Younkers.

My recollections of the details of the installation are few. The headquarters was on an upper floor of the flagship store. The Senior VP of Advertising treated us to lunch in the store’s famous tea room. It was quite elegant.

I think that Younkers bought the AS/400 directly from IBM. I don’t remember where it was kept, and I don’t think that I was required to install it. TSI wasn’t involved in connecting the various devices either.

Roger and Joe came to Enfield for training. I remember that practically everyone in the department except for Roger’s group used Macs. We had to research the availability of terminal emulation software for them. Joe had some very specific ideas about tracking the progress of production jobs. TSI was asked to do quite a bit of customizing of the trafficking programs to realize them.

Long after I posted this entry I discovered this photo of a meeting at PMG in Birmingham. Roger is the second from the left in the shirt with vertical stripes. Steve VeZain of PMG is waving on the right. Beside him is someone named Chris from Younkers. He must have been in charge of the Mac network.

I was not there for the flooding of the Raccoon River in 2003, but some of its effects were still visible years later.

Roger’s group of four or five accounting people was tucked away in a small area that was like a mezzanine up some stairs from the rest of the department. The ceiling was low. Everyone sat in a single row facing the wall. It was very cramped and felt rickety.

Roger was as almost as skinny as I was, but two enormous women also worked up there. I could not help wondering if the support beams for their floor were up to the task. For me it was a hellish place to work. Two people had radios on all day long. One played heavy metal rock; the other was tuned to the rantings of Rush Limbaugh.

My notes from 1999 indicated a peculiarity in the way that Younkers did its accounting:

They have implemented a great many things that have the result of increasing the budget for storewide ads. Some of this is at the expense of merchants, some at the expense of vendors. Roger understands this, but he is not good at articulating it.

Some of these “great many things” were quite difficult to program. Several years after the beginning of the installation Roger’s group was still not using the system to the satisfaction of the corporate people at Saks Inc.2

The rest of Saks Inc. thinks that Roger is a fuddy-duddy and an obstructionist. The PMG3 approach to solving problems is to put pressure on people to solve their own problems. I think this is why Joe quit. They have put a lot of pressure on Roger to give up his overly intricate accounting procedures and get with the program.

At first I too thought Roger was an obstructionist. The last two trips he has made a strong effort to use AdDept. However, he won’t give up his calendar until he is confident that every single number in AdDept’s calendar can be defended. They now have the worst of both worlds. Roger does the calendar in AdDept. He checks every number by hand. Then he gets frustrated and goes back to his manual calendar.

Steve’s4 idea was to send Ivy5 to show Roger how McRae’s does thing. Roger, who is at least as intelligent as Ivy, understands how McRae’s does things. Ivy has no clue how Younkers does things. Another problem is that Ivy is even less articulate than Roger.

I don’t know what the solution is, but it has to come from someone above Roger. Most people think that they are going to fire him. This won’t solve the problem.

They did not fire Roger, but they did try to make him quit. Liz Ewing6 replaced him as manager of the business office, and Roger was demoted to accounting clerk.

On most of my visits I stayed at a hotel that was within walking distance of the Younkers building. My recollection is that it was a Radisson.7 It was very nice, and Younkers had a discount rate. The thing that I liked best about it was that it had a Jacuzzi that was seldom used by the other guests. I found a good park in which to run, and afterwards twenty minutes in the Jacuzzi felt fantastic.

I had several adventures traveling to and from Des Moines. On one afternoon I was flying from Chicago to Des Moines on United. A tornado that was passing through the area forced us to land in Cedar Rapids. The entire story is recounted here.

I made it to the scheduled meetings on time and worked with the users according to the original schedule. Just another day at the office.

The other adventure involved a stop in Kansas City to play golf with my dad. The details have been posted here.

I have two startling memories from Des Moines. The first came when I was working up in the advertising business office. One of the overweight ladies was regaling the rest of us with a tale of an acquaintance of hers who had a foot fetish. He offered to pay her to allow him to suck her toes.

The other one came from Joe, the original Advertising Director who resigned and then was replaced in 2000 by Kristen Gray8. A group of us was having lunch at a restaurant. The topic of conversation was the difficulty of handling teen-aged offspring. I, of course, offered nothing. Joe mentioned that he had once received a telephone call from the police when his daughter had driven a car into a mall. Evidently no one was hurt.


In 2003 Saks Inc. made Younkers part of its Northern division. The offices in Des Moines were closed, and all administrative functions were transferred to Milwaukee. The stores continued to operate with the Younkers name. In March of 2006 the entire division was sold to the Bon Ton.

The downtown Des Moines store was closed in 2005. In 2014 a huge fire consumed the empty building that I knew as the downtown Younkers store.

Any remaining Younkers stores were closed as part of the Bon Ton’s liquidation in 2018.


1. Evidently the coach in 1922 wanted to name the team the Golden Tornadoes, but he discovered that it was already taken by Georgia Tech. So, he changed it to Hurricanes. At lest that’s what it says here. Of course, hurricanes seldom, if ever, bother Tulsa. I don’t know why or when it was made singular.

2. As is explained here, after Proffitt’s Inc. purchased Saks Fifth Avenue, it changed its name to Saks Inc.

3. PMG stands for Proffitt’s Marketing Group, the people at the corporate headquarters in Birmingham who oversaw the advertising departments.

4. Steve VeZain was the person at PMG charged with monitoring the progress of the installations in the various advertising departments.

5. Ivy Klaras worked at McRae’s in the business office. The AdDept installation at McRae’s is described here.

6. Liz Ewing’s puzzling LinkedIn page can be viewed here.

7. There are no Radissons in downtown Des Moines in 2023, The hotel that I stayed in was either sold or destroyed.

8. Kristen Gray’s LinkedIn page is posted here.

1998-1999 TSI: AdDept Client: Herberger’s

Proffitt’s Inc. division in St. Cloud, MN. Continue reading

Herberger’s (known locally as Herbie’s) was a chain of department stores arrayed across the northern tier of the Midwest. It was the last Saks Inc. division to employ the AdDept system to manage its advertising. Prior to 1997 it was apparently an employee-owned company and, at least according to an article posted here, a wonderful place to work. The writer speculated that Herberger’s went downhill rapidly after it was acquired by the company then known as Proffitt’s Inc.

The Herberger’s on St. Germain St. in St. Cloud was still unoccupied in 2023.

One of the moves that occurred shortly after the acquisition was the direction by Proffitt’s Marketing Group (PMG) to install TSI’s AdDept system in the advertising department on an upper floor (there were only three floors) of the flagship store in St. Cloud, MN.

I visited St. Cloud a total of three times in 1998 and 1999. I found only a few notes and two photographs to help me remember the experience. Furthermore, I cannot recall the names of most of the people with whom I worked, and I was unable to find any references on the Internet. So, this account will mostly depend upon my increasingly unreliable memory.

The purposes of my first trip to St. Cloud were to install the AdDept system on the AS/400 that had been purchased from and installed by IBM and to train the people who would be responsible for setting up the tables and entering the ads. St. Cloud is north of the Twin Cities, just far enough away to be considered an independent city. On that first occasion I flew Northwest Airlines from Bradley to the very nice Minneapolis-Saint Paul International Airport. I then took a long hike to my connecting flight, At the time1 a regional company flying with a Northwest flight number made the trip back and forth several times a day. I described it in one of my emails to Denise Bessette:

We boarded for St. Cloud at 8:20. We rode on a seatless bus to the plane. Then we sat on the plane for a while. Then we taxied for a while. We left at 9:05. We arrived at St. Cloud at 9:22. 45 minutes on the ground; 17 in the air.

On the subsequent trips I just rented a car at the airport in Minneapolis and drove to St. Cloud.

On all of my visits I stayed at a hotel2 that was only a couple of blocks from Herbie’s. I walked there and used the employees’ entrance from the parking lot behind the store.

Anne Hof.

I think that Josh Hill from PMG was present for all of my visits. PMG owned the system and insisted that there would be no custom programming. This made it extremely difficult for the president of a company with “Tailored” in its name. It came at a time when our programming staff was up to its armpits in alligators; that was good. However, for the first time in my life I knew that I sometimes could not provide what the client wanted or, sometimes, even what they needed.


Al DeCamillis and Christie Vierzba in the training room.

The people: I have pictures of three Herbie’s employees: Al DeCamillis3, the Business Office Manager, Christie Vierzba3, the Direct Mail Manager, and Anne Hof. I remember little or nothing about Christie, Ann, and the other workers in the department.

I think that Al was hired between my first and second trip. He was eager to use AdDept for all of the accounting, but he could not use it for his closing. The method he used was “closing to plan,” which meant that the expenses and income that he reported to corporate accounting always matched the planned amount to the penny. The offsetting entry was to a slush account. Evidently this was what he had always done. It meant that the monthly figures in every advertising account were, for purposes of analysis, worthless. No one could ever determine from the general ledger where too much or too little was spent.


My life in St. Cloud: My first visit to Herbie’s was an eye-opener. By that time I had visited the headquarters of twenty or more retailers. Each was either a free-standing structure or the upper floors of a huge store. Herbie’s was indeed in an upper story of a store, but although the building occupied the entire 600 block on St. Germain Street, it was only two or three stories high. It would never have been considered as a setting for a movie about a department store. It was just a store with departments. It even had a good-sized parking lot. The town itself had a much more Midwestern feel than any that I had been in.

I have remarkably few memories of my time in St. Cloud. I cannot remember any restaurants. My only recollection of the hotel was that there was definitely an iron and an ironing board in my room.

Not much of great note or interest actually happened either in the store or in the town while I was there. By far the most memorable event for me was the stress that I underwent while worrying about what was happening back in Enfield. That tale has been related here.

The location for one very unusual event involving Herbie’s occurred during one of my visits to Birmingham. It has been described here.

The logo that was used after the move to Milwaukee.

Epilogue: The installation at Herberger’s was not a happy one for anyone. In 2000 Saks Inc. decided to transfer the administration of the stores to Carson’s in Milwaukee. The jobs for 260 administrative employees in St. Cloud were eliminated. The stores retained the Herberger’s name but they also replaced the flower with a circle of red hexagons that Carson’s displayed on all of its stores. Eventually Carson’s was renamed the Northern Division. It was then sold to the Bon Ton in 2005. By 2017 all of the Herberger’s stores were closed. In 2023 there were still rumors that the brand might be resuscitated, but I found no evidence that any Herberger’s stores had been reopened.


1. In 2023 the only flights to and from the St. Cloud Regional Airport connected the town with Mesa AZ, Punta Garda FL, and Laughlin NV.

2. It was not part of a chain then. I think that it might be a Marriott Courtyard in 2023.

2001-2008 9/11 and Bush’s Wars

A tragic tale of two millionaire wannabes: the Saudi terrorist, the cowboy president, and what they wrought. Continue reading

I wrote this entry on September 11, 2001, the twentieth anniversary of the famous terrorist incident. 9/11/01 was a Tuesday. We had a full house at TSI’s office in East Windsor—Sandy Sant’Angelo, Nadine Holmes, Harry Burt, Brian Rolllet, Denise Bessette, and myself. Sandy either was either listening to a radio, or she was surfing the Internet. She told the rest of us. I cannot remember whether everyone stopped working or not.

I was not even a little surprised that something like this had happened. I had followed developments in the Middle East since I debated and gave extemporaneous speeches about foreign policy when I was in high school. Also, there had already been some close calls. In 1993 a member of a group called Al-Qaeda, Ramzi Yusef, had set off a very destructive bomb in a basement parking lot of the World Trade Center.

A country can’t just take another country’s land and colonize it little by little.

For a long time Arabs who were not lucky enough to control oil deposits had been treated very shabbily by the West. The big issue, of course, was the fact that after World War II the Palestinians had been summarily evicted from the land in which they had resided for decades and replaced by Jewish refugees from the Pale and from western countries. At the same time Israel had been assisted by the United States in developing a very strong army with an impressive arsenal that included nuclear weapons and the means to deliver them.

Little by little the Israeli government had limited the rights of non-Jews and, after the Six-Day War in 1967, had authorized hundreds of thousands of settlers to seize property on the West Bank previously owned by the Palestinians. Another factor was the fact that one of Islam’s holiest places had also been seized during the war and access to it was subsequently controlled by the Israelis. On several occasions a peace negotiations between the two sides had been attempted, but nothing much ever happened.

For more than fifty years any attempt to address these issues in the United Nations was thwarted by the U.S. So, it was no surprise to me that a very large number of people in the Middle East felt great animosity toward America.


BDL was my starting and ending point.

In 2001 and the previous few years I had been traveling all over the country1, almost always by airplane (anecdotes recounted here). I was lucky that most major airlines scheduled flights at the local airport, Bradley International, but almost all my itineraries required a layover at a hub. So, I was quite familiar with the security arrangements at airports around the country. At most airports security was run by the airlines themselves or by contractors that they hired. The marketplace for air travel was intensely competitive. The primary objective for the airlines was to make the experience enjoyable.They emphasized how pleasant flying on their planes was. Security was seldom mentioned.

The gates at KCI were walled in, but the walls were only about ten feet high. I envisioned a graceful sky hook.

In the hours that I spent sitting in airports I sometimes tried to imagine ways for getting weapons onto airplanes. The type of security varied greatly from airport to airport, but I thought that a determined person could easily have figured out a way to get a gun on an airplane. In some airports, such as Kansas City’s, it would have been laughably easy.

So, when I heard on 9/11 that a group of people had skyjacked some planes, I assumed that that they had smuggled guns aboard. In fact, however, they did not need guns. Their only weapons were box-cutters, mace, and imaginary bombs. They were able to commandeer the planes because in those days the door to the cockpit was generally open. Flight attendants went in and out all the time. It was also not rare for the captain to meander into the passenger area and chat with people. Kids were sometimes invited to visit the cockpit. The airlines encouraged this rapport between the crew and the customers.

Four box cutters!

On 9/11 nineteen men divided into four teams. Two teams went to Logan International Airport in Boston, and one each to Newark International and Dulles in Virginia. Each group intended to board a flight,and when it had reached cruising altitude, and take control of the passenger area and then the cockpit. The one member of each group who had some training as a pilot would then fly his plane to a designated targets and crash int it. The four events were designed to occur simultaneously or nearly so.

Fifteen of the men were Saudis, one was Egyptian, two were from the United Arab Emirates, and one was Lebanese. Four had some training as pilots. The others were simply there as “muscle” to keep the passengers and crew under control. The oldest was the Egyptian, Mohamed Atta, who was thirty-three. All the rest were in their twenties.

Two morning flights each were selected on American Airlines and United Airlines. Three of the attempts were successful. At that time the standard procedure in dealing with a hijacker was to accede to the demands. In this case the demands were simply for the crew to get out of the way and for the passengers to remain in their assigned seats.

The passengers on United Flight #93 revolted. What happened after that is unclear, but the plane crashed in Pennsylvania.

The event was merely a murderous stunt, not an attempted coup. Al-Qaeda claimed credit for the attack, and intelligence briefings had actually predicted something like what had occurred. Most of the 2,997 casualties were associated with the attacks on the Twin Towers of the World Trade Center.

My representative, Nancy Johnson, immediately declared that “9/11 changed everything.” Most people probably agreed with her, but to me the only thing that 9/11 changed was to remove the blinders concerning airport security. The other potential lesson, that U.S. foreign policy was bitterly hated by a large swath of the world’s population, was not learned. In fact, anyone who acknowledged it was reviled. Instead, the clarion call was “United we stand!” Criticism was not tolerated.

The Bush administration’s reaction was very strange in one way. The entire country’s airspace was essentially closed to commercial traffic for several days. That was probably prudent. However, during this period the government allowed the evacuation from the U.S. of 140 or more Saudi nationals despite confirmed intelligence that the vast majority of the of the perpetrators were Saudis. The funding also mostly came from other Saudis.

The attack was described by everyone as a terrorist act, which, of course, it was. Colin Powell said that we were “fighting a war against terrorists of global reach.” He therefore excluded Hamas, Hezbollah, and domestic terrorists. Almost immediately, however, the “of global reach” limitation was dropped, and anyone who in any way supported terrorism (except for the right-wing American version) was added to the list of enemies. Later the president the target as evil itself, as embodied in the “Axis of Evil’: Iraq, Iran, and North Korea. Bush even used the word “Crusade” to describe the new Bush Doctrine of boundless preemptive military actions. No word was more offensive to Muslims.

To his credit, W. stopped short of offering indulgences to everyone who fought in this war on terror.

The testosterone-laden approach was very popular. Support for the president jumped to an astounding 90 percent. Nobody asked me.

Paul Wolfowitz and the Neo-Cons demanded blood.

This is indisputable; None of these countries had in any way participated in the attacks. Iraq’s biggest crime was probably the $25,000 that Saddam Hussein had been paying families of Palestinian suicide bombers. There was something personal, too. Iraq had allegedly been behind an assassination attempt on W.’s father in Kuwait. Iran was allied with Hezbollah. The Israeli lobby and the Neo-Cons who advised Bush pressed for aggressive action against both.

Nobody in North Korea ever crossed any borders. Who knows what the justification was for including them in this unholy crusade? It has been reported that President Bush informed Bob Woodward that he loathed Kim Jong Il.

So, who was a terrorist? Terrorism is a tactic, not a country or organization. Terrorists didn’t wear uniforms or work on behalf of governments. Some didn’t work for anyone. Their common traits were strict secrecy and lack of access to advanced weapons.

So, how do you identify them before they commit a heinous act? The answer was simple: “Don’t worry. We know some of them3, and we have ways of finding the rest. Trust us.”

Noun: exaggerated pride or self-confidence.

Meanwhile, the first stage was to attack the Taliban, a band of religious fanatics who ran Afghanistan and gave refuge to Osama Bin Laden, the leader of Al-Qaeda. After a few weeks of heavy bombing the Taliban offered to hand Bin Laden over, but the Bush people were unwilling to negotiate. They expected a quick unconditional surrender, which, of course, never happened. If you look up “hubris” in the dictionary, you might see a picture of Donald Rumsfeld and Dick Cheney.

No more crusades, please.

In 2003 the U.S. attacked Iraq. The administration had made a comical attempt to gather allies for the vengeful invasion of the country that was the most secular of any in the Muslim world. An attempt was even made to convince the United Nations to back the attack.That was thwarted by Pope (Saint) John Paul II. My dad was very upset by the fact the country that he loved and for which he had fought in World War II, would commit such an act of naked and illegal aggression.5

I remember watching a video recording of Colin Powell’s presentation to the U.N. I had read a transcript and had been somewhat impressed. However, when I saw the video I realized that what I had assumed were photos presented in evidence were actually drawings. He was trying to sell an unprovoked invasion based on an artist’s conception of what the Iraqis might have been doing. These were just cartoons! Although many Americans swooned, the rest of the world was unimpressed.

Most of the American public bought all or at least most of the lies. I knew from reading Juan Coles’ blog, Informed Comment, that the case presented was full of holes.

The administration was not impeded by this snub. Condoleezza Rice and others appeared on radio and television programs to promulgate a new catchphrase. Even if Iraq did not currently harbor terrorists, it certainly had “weapons of mass destruction” and if the country ever did start welcoming terrorists, we did not “want the smoking gun to be a mushroom cloud.”

In point of fact, no one (except perhaps Cheney in his yellowcake fantasy) thought that Iraq had nuclear weapons. Some people just assumed that Saddam Hussein had been lying when he declared that his government had destroyed all of Iraq’s chemical weapons. The WMD justification was totally bogus.

No one except Harry Shearer seemed to notice that the one Islamic country that definitely possessed weapons of mass destruction and definitely had harbored terrorists, Pakistan, was never mentioned in this propaganda blitz.

There is no doubt whatever that the Republicans (joined by a few turncoats like my senator, Joe Lieberman) knew exactly what they were doing. Bush informed a stunned Tony Blair on September 14, 2001, that they planned to attack Iraq.

What really made me see red was the indefinite imprisonment of foreigners on the military base in Guantánamo Bay for the sole purpose of circumventing the American system of justice. Some were never even charged with a crime.

The interrogators even tortured civilians—some captured by very sketchy foreigners—to force them to provide evidence of Iraqi misdeeds. Even worse was the disgraceful use of “extraordinary rendition” to send captured individuals to countries with less rigorous legal systems in order to extract information from them—whether or not it was true. This was perhaps the most disgraceful period in U.S. history that I have witnessed. In my opinion all of the participants should have been tried for war crimes. I cannot imagine what their defense would have been.


Richard Reid’s shoes.

The reaction to 9/11 that affected my lifestyle the most was the creation of the Homeland Security Department and, especially, its Transportation Security Administration (TSA). Security at airports and on airplanes definitely needed improvement. Armed passengers needed to be prevented from boarding airplanes. If someone with a weapon somehow got aboard, they must be prevented from gaining access to the cockpit.

However, one does not use a double-barreled shotgun when threatened by a mosquito. The new security procedures were a grotesque overreaction. For example, solely because one incompetent idiot named Richard Reid once tried to light his sneakers on fire on an airplane, every adult was required to remove both shoes before boarding an airplane! The TSA transformed air travel from a boring expediency into an outrageously annoying exercise in frustration. I ended every trip in a very foul mood.

European countries had already implemented a much more reasonable and equally effective program. We should have sought counsel from them as to how they had successfully dealt with a very active terrorist group, the Red Brigades. The Bushies were too busy making and selling their plans to ask anyone for advice.

The most sensible moves that the administration undertook were to require the crew in the cockpit to stay there and to require the door to the cockpit to be locked. Thank goodness the government did not accede to the demands from some gung-ho pilots to carry sidearms.

The most frightening experience that I ever had in an airport or an airplane was in the Intercontinental Airport in Houston shortly after 9/11. Some genius had decided that it would be cool to have soldiers with automatic weapons in U.S. airports. I saw in the Houston airport a young guy in U.S. Army camos4 eating his supper alone at a restaurant. His M16 was leaning against the back of his chair.

The M16 was a weapon that I (and thousands of others) knew very well. I could consistently hit a human-sized target with one at distances up to three hundred meters. I could take one apart and reassemble it. Most importantly, I knew the location of the little lever that activated the fully automatic mode. As I watched the young man eat his burger, I suddenly realized that I was carrying a potential weapon—my laptop in its very sturdy metal case—with which I could easily disable this soldier, thereby enabling me to seize his rifle. I wondered how many other travelers there had similar thoughts.


Anyway, the U.S. forces quickly brushed aside the Iraqi troops. Our draft-dodging president got to land a jet on an aircraft carrier where a huge “MISSION ACCOMPLISHED” banner was displayed.

We tried to install a Hartford Native, Paul Bremer, as imperial governor. That did not go over too well. The fighting continued in whack-a-mole fashion at a reduced level. Then the situation deteriorated. We dropped a lot of bombs, and hired a lot of mercenaries. When things began to look really bad again our military presence in Iraq even “surged” just before the 2004 election in America. Some called it “the splurge” because a whole lot of money was spent assuring the support of local power brokers. This tactic was effective, but the loyalty only lasted as long as the payments kept coming.

After the first election, Iraqi men and women showed their purple fingers to cameramen.

The U.S. eventually imposed on the Iraqis an Italian-style parliamentary democracy. We may have expected the Iraqis to form parties that resembled liberals and conservatives, but, in fact, Saddam Hussein had probably been the most liberal leader in the Muslim world. He tolerated all religions, but the new parties were formed primarily along religious lines, and, guess what, the most popular party was the Shiite faction that was friendliest to Iran, a card-carrying member of the Axis of Evil. The main thing that all parties agreed upon was that all Americans and practitioners of non-Muslim religions—including the rather vibrant Christian communities—were not welcome in democratic Iraq.

Eventually, we did go, in a manner of speaking. But what a cost this adventure exacted—hundreds of thousands of lives lost, millions of lives of innocent Iraqis disrupted, trillions of dollars wasted, and a treasure trove of international good will squandered.

Then the Islamic State (or ISIS or ISIL) developed, and we allied with Iran, of all people. Then we had to fight them in Syria, too, and …


I don’t want to write any more about this. I am not an expert on the Middle East, but Juan Cole is.

I have been following Juan Cole’s blog, Informed Comment since it began in 2002. You can find it at juancole.com. Cole was (and still is in 2021) a professor in the history department at my Alma Mater, the University of Michigan. His writings presented an impartial and very well researched description of affairs in the Middle East and other countries dominated by Muslims. He had lived for a period in the area and he could read and understand Arabic and a few other languages used in that area.

I have read his blog every morning no matter where I was since he started posting it in 2002.

Professor Cole wrote a long article in 2006 for Foreign Policy magazine explaining the politics of the situation. Although he was pilloried by jingoistic Americans and Zionists at the time, he has proven right about nearly everything. The article was republished on his website on September 10, 2021. You can read it here.


1. In those years I spent considerable amounts of time in airports in all of the following states: Alabama, California, Colorado, Connecticut, DC, Florida, Georgia, Hawaii, Illinois, Iowa, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, New Jersey, Ohio, Oregon, Pennsylvania, Tennessee, Utah, Washington, and Wisconsin.

2. Nancy Johnson served in Congress for twenty-four years. She was defeated by twelve percentage points in 2006 by Democrat Chris Murphy despite outspending him by a large margin. Since then she has worked as a lobbyist.

3. To help identify the “bad guys”, a deck of cards was created. Saddam was the ace of spades. During this period rumors abounded about potential terrorists who looked like ordinary God-fearing law-abiding citizens. However, on notification by someone (George Soros?) they and the other members of their “sleeper cell” were ready to spring into action to attack a predetermined target.

Some patriots took the “better safe than sorry” approach. On September 15, 2001, Frank Roque murdered a Sikh man and fired on a Lebanese man and an Afghan family in Arizona.

4. My dad asserted at the time that it was the first unprovoked attack by the U.S. This was clearly false, but I never challenged it.

5. Don’t get me started on the current custom of military personnel wearing camouflaged fatigues for day-to-day activities in the U.S.