1984-2014 TSI: Denise Bessette

Programmer becomes partner. Continue reading

TSI’s first, last, and best programmer was Denise Bessette. The beginnings of her career at TSI are documented here. At some point in the second half of the eighties she decided to finish her undergraduate degree in economics and mathematics at Smith College in Northampton, MA, and then get a masters degree in econ at Trinity College in Hartford. She lived in Stafford, which is forty-two miles from Smith and thirty-two miles from Trinity. She commuted to both schools. During this lengthy period Denise continued to work part-time at TSI. She also raised her son Chris. Frankly, I don’t know how she did it. She never seemed burnt out or exhausted.

After she graduated she returned to work full time. At that time I named her vice-president of application development. I also arranged that Denise could share a portion of Sue’s office. At the time I did not think that there was much more that I could do. The layout of our office in Enfield (described here) provided for only two offices. Sue had the corner office. The other one was used by our salesmen. I worked in the computer room.

This arrangement seemed to work fairly well for a while. In 1994, because of TSI’s “second crisis” (described here), Denise was able to establish herself in that office. A few years later Denise decided that she needed to try to work at a company in which she had more control over her situation. This prompted TSI’s “third crisis”, which is described here.

After that situation was very pleasantly resolved, Denise and I worked productively as partners until the company was dissolved in 2014. She was in charge of getting the programming and support done and hiring the technical staff. She also continued to handle the payroll. The administrative and sales people reported to me. I continued to do the sales calls, demos, installations, and training. I also spent countless hours researching alternative approaches to our way of doing business.

After TSI moved its office to East Windsor and installed a network with a connections to the Internet, Denise handled all phases of it and worked with our clients to establish and maintain access to their computer systems. I was more than happy to let her deal with those issues.

She also managed the people who cleaned the office and a few other similar functions.


Memories: Denise caught on to my style of programming faster than any other coder that we hired. I was somewhat upset when she went part-time to be able to finish college. The silver lining was that it was unlikely that she would quit before she got her degree, or as it turned out, degrees.

In the eighties Denise sometimes brought her son Christopher into the office. She stashed him in the supply closet. No, she did not shut the door. He seemed to be content with whatever she gave him to play with there.

I remember that on one occasion Denise invited Sue and me to supper at the house in Stafford where she lived with her husband Ray for supper. It was a very nice house with a deck. The heating was provided by one or two stoves that burned wood chips. I had never seen such a thing.

That was the only time that we visited them. If you are wondering whether we reciprocated the invitation, the answer is no. I am not sure why, but we almost never invited anyone over to any of our residences in Connecticut. We probably were still living in Rockville.

I played golf with Ray and his dad a few times. They liked to play at Grassmere, a short public course in Enfield with only nine holes. I seem to remember that one hole had a huge tree right in front of the green. If you did not hit your drive far enough, your only shot to the green was to try to hit a wedge or nine-iron over the tree.

When we hired Denise she was a smoker. In the late eighties she quit cold turkey at about the same time that Sue, Patti Corcoran, and my dad also quit. I don’t remember her getting irritable or fat during the drying out period.

On one occasion her kitchen sink got backed up because Denise poured instant mashed potatoes down it. I bought her a box of instant mashed potatoes as a memento. Later I kicked a dent in one of our cabinets when I got upset at a client. She bought me an inflatable Fred Flintstone to punch when I got angry. It is still in the basement in 2023, but I haven’t tried to inflate it in a few decades.

Denise knew that I read quite a bit. She was taken aback when I casually remarked that I did not enjoy reading female authors, especially ones in the science fiction or fantasy genres.1 On her recommendations I read several Anne Tyler books. They were all fairly good, but I had to admit that Breathing Lessons was close to a masterpiece.

I was always envious of Denise’s cars—a sporty Mazda when she started working for us and a string of BMW’s thereafter. When in 2007 I bought my sapphire blue Honda Accord coupe, she said, “That sure doesn’t look like my grandmother’s Honda!”

She was almost never ill in the thirty years that I worked with her. Then again, neither was I. I remember that she got an infection from inner-tubing on the Farmington River on one of TSI’s summer outings. We never tried that again.

Denise and I enjoyed a very productive trip together when we attended the IBM PartnerWorld convention in San Diego in 2000. The details are described here.

Denise drank mostly tea and Diet Coke in cans.2 She ordinarily just dipped the teabags in the hot water once or twice. I’ve never seen such a weak beverage. Her favorite was Earl Grey. I purloined for her envelopes of tea from the hotels at which I stayed. She seldom took a lunch break; she just grazed on what she brought with her.

At some point in the nineties Sue Comparetto, Denise, and I attended a performance of Carmen at the Bushnell Theater in Hartford. We all enjoyed the opera well enough, but I was disappointed that, as usual, Sue was late and so we missed the talk that was presented before the show.

Several years later Denise and I spent an hour or two at the Wadsworth Atheneum in Hartford. She wanted to show me some impressionist paintings. They did nothing for me. I am a Philistine when it comes to art.

Denise was afraid of escalators. She avoided them if possible. If not, she was very tentative. She did not like the moving sidewalks at airports, either.

When Christopher was in high school Denise told me that his best friend was a girl in his class. She alleged that they were just friends. Although this sounded preposterous to me, I kept my mouth shut.

Competition.

I remember when Christopher graduated from high school and was in the process of selecting a college. Denise wanted him to go to a good school in New England. He wanted to go to Penn State. I advised her to tell him that he would have a better chance with the girls at a local school. At PSU half of the male students were linebackers on the football team. I doubt that she took my sagacious advice. He became a Nittany Lion.

She especially did not like it when Christopher joined a fraternity in State College, but he somehow survived the experience, and Denise is now a grandma.

Their cottage was much smaller and a few blocks from the Sound.

Denise loved bodies of water—oceans, lakes, ponds, rivers, anything. She was always happier when she was close enough to experience a body of water through any sense. For years she and her husband Ray had a cottage in Old Saybrook near the Long Island Sound. Several times they took vacations in Aruba.

In 2013 Denise and Ray sold both their house in Stafford and the cottage and moved to Cape Cod. I saw her only a few times in the last year that we worked together and never since.


Business Relationship: For the most part Denise and I had a very productive relationship. Largely it was a case of staying out of each other’s way and (after I made her a partner in 1997) coming together in November and December to evaluate progress and distribute bonuses.

A blog entry about the agendas for the periodic meetings that the two of us enjoyed from 2001 through 2006 has been posted here.

Denise provided some needed organization and discipline to TSI’s approach to programming. My “cowboy coder” philosophy dictated that when I was at a client’s site, and someone complained about a problem, I would immediately investigate it. I often was able to fix it on the spot within a few minutes. This often made me a hero at the client’s office, but a pain back at TSI. It was not easy to isolate all of the things that I had changed, bring them back to the office in an orderly manner, and integrate them into the master copy of the system without disrupting processes used by other clients. Keep in mind that I installed thirty-six AdDept systems, and they were all running the same code.

I eventually had to refrain from addressing any problems at a client’s site. I documented them but did not change the code. … All right, I’ll fess up. Sometimes I could not keep myself from making changes that I was 100 percent certain would not interfere with what was being done at the office. Denise was not a bit happy when I did this. Perhaps we were fortunate that eventually our clients lost the willingness to pay for me to travel to visit them.

The only other point of contention between Denise and me involved research. Both of us knew that the platform on which we had built AdDept–BASIC programs on the AS/400–was considered obsolete by many people in the world of data processing. In most cases these people had veto power over a purchase of our system. It was generally a waste of time to try to persuade them that their evaluation was erroneous. They were hired as experts. We were just potential vendors.

Denise and I agreed that the ideal solution would be to move the whole system to the Internet to avoid the standards that were being established by IT departments. This approach is now called Cloud Computing. However, we were never satisfied that we could do it without man-years of work and considerable expense.

If there was no pathway to the cloud-based approach, the issue was whether the problem was BASIC or the AS/400. I thought that we should investigate the programming languages that coders were using on platforms outside of IBM. At that time the most popular languages were C and C++. C was somewhat similar in structure to BASIC. C++ was its object-oriented version. I spent some time researching the IBM version of C and concluded that a transition to C was possible but unquestionably difficult.

For reasons that I never understood Denise was quite upset at me for spending any time investigating this possibility. I had absolutely no intention of asking her to convert the programs. I was just trying to see whether it was a possibility.

The other side of this coin was Denise’s advocacy of converting all of our BASIC programs to a version of RPG, a language that was popular on the AS/400 but nowhere else, dubbed ILE.3 I never understood the reason for this, but it kept the programmers busy after the requests for programming began to dry up. So, for the most part I kept my opinions to myself.

After Denise moved to the Cape she only came into the office a few times a month. She was in rather constant communication by telephone with Jason Dean, who, at that point, was our only programmer. I liked it a lot better when Denise was in the office all of the time, but my philosophy had always been to take advantage of whatever time she could give me.


1. I need to explain this. I have no doubt that women can write as well as men by virtually any measure. In 2023 (as this is being written) they definitely dominate the publishing industry. However, I contend that women have a basic fantasy about being rescued, and men have one about being heroic. I contend that this is not cultural but innate. Nature, not nurture.

I find that reading about the latter fantasies more interesting than the former. Is that a crime? I have never like a science fiction or fantasy book by a female author. Several times I got suspicious in the middle of one in which the author used initials or a pseudonym and looked up the author used initials or a pseudonym. After looking the author up and discovering the secret I stopped reading. Before you ask, I have never read a single word of the Harry Potter books.

2. I always thought that cola from plastic bottles tasted a little better. For some reason the two liter bottles are always cheaper and usually on sale somewhere. I like both Diet Pepsi and Diet Coke equally. I always have bought whichever one was cheaper. After the business closed I switched to the caffeine-free versions.

3A 220-page document from IBM that aims to show why ILE is a superior approach can be viewed here.

1985-1999 The Lisellas

Jamie and her family in New England Continue reading

No!!!!!

Until I was almost forty years old I did not have much of a relationship with my sister Jamie1. I remember being quite disappointed when I learned that the sibling that I knew was coming turned out to be a girl. I was in second grade at the time. The girls whom I knew there were all hopelessly stupid. THEY PLAYED HOP-SCOTCH AND PAT-A-CAKE AT RECESS!! I had no use for them at all.

I was nearly seven and a half years older than Jamie, and that half year was significant. I was a freshman in high school when Jamie was in first grade. I had graduated from college before she started high school. During her high school years I was in the Army and then working halfway across the country. We went to different kindergartens (both public), different grade schools (both parochial), different high schools (hers parochial, mine Jesuit), and different colleges (hers a small Benedictine near home, mine a huge state university over seven hundred miles away.

The Kinks on Shindig in 1965. Jamie was 9; I was 16.

So, the only times that we were together were before and after school and during the summers. I remember watching bits of Captain Kangaroo with Jamie before school and some TV shows in the evenings. Batman and Shindig in the evenings. We sat on the floor of the family room watching the tube while mom worked and dad lay on the couch reading a magazine or newspaper punctuated by an occasional “Mmm hmm”. However, I often withdrew to my bedroom to read or work on a project or to the basement to shoot pool and listen to records.

The time between returning from school and supper time was precious to me. I spent very little of it in the house. I either stayed after school to take part in some activity or came home, set down my books somewhere, and dashed back outside to play with my friends. I felt the same way about the summer. If I wasn’t earning money mowing lawns, I was probably out of the house.

So, I never really developed a close relationship with Jamie. We had no great family crises to create bonds of shared suffering. We also did not do that much together as a family. The whole immediate family went on summer vacations (as described here) together, but my only clear recollection of any interaction with Jamie on these trips was when I became very upset that our parents “could not find” the Smithsonian in Washington, DC. She tried to calm me down, which was nice (but ineffective).

SSG Barry Sadler would not have approved of our dance.

We did have a few moments. Perhaps the best was when we invented a dance to perform during the hit song “The Ballad of the Green Berets”. There were not many games that we could play together. War was no fun; Jamie always won Inspired by Sheepshead, I invented a gambling game called “Sevens and fives” and revealed the rules to her one at a time as they came up. I enjoyed that. Of course, I gave her back the money that she lost. Well, most of it.

I also remember spending an afternoon or two helping to teach Jamie how to drive my brand new Datsun in an empty parking lot. This must have been in 1972 after my own stint of heroically defending New Mexico against peace-crazed Ghandiists. Barry was two ranks higher than I was, but I never went to prison.

It was not anything about Jamie’s personality that made me limit our time together. I just enjoyed being with my friends and being by myself a lot more than being with family.

Maybe I was not a very good big brother. Decades later Jamie told me that she had been bullied (or worse) when she was on the way to kindergarten at a public school. I would have been in the eighth grade. If I had known about this, I would probably have tried to enforce the Law of the Jungle (“If you so much as touch my sister, I will …”). I would have, too. I was at least two years older than anyone at her school, and kids who attended public schools were presumably heathens. Also, I knew some moves. I watched a lot of wrestling in the eighth grade.

I don’t know how I missed this. Maybe I was just oblivious; I often am.

Jamie and I had similar senses of humor, and we were both rather tall and quite thin, but those were almost the only things that we had in common. She was always the cute one. When she was little, she had blonde hair that she evidently got from a relative that I had never met and her mother’s dark eyes. She was also a much better athlete and was tremendously more sociable than I was. I did better in school, and I was almost never in trouble.

This is Jamie on her prom night. I was long gone by then.

From 1966, when Jamie was ten and I had left for college, through 1985 I had minimal contact with Jamie. She made a mysterious visit to our apartment in Plymouth (described here), and Sue and I visited her and her husband, Mark Mapes2, once in Iowa (described here).

Other than that, we might have talked on the telephone a few times, but that was it. Why didn’t I call her? It did not occur to me. I didn’t call anyone. I have always hated talking on the telephone, and in those days long-distance calls were expensive.

In late 1985 Jamie was living in the Chicago area with her two daughters, Cadie3 and Kelly4. How they got there is a long story, and I am ignorant of most of the details. Cadie was, by my calculation, eight years old, and Kelly was a couple of years younger. Jamie was working at O’Hare airport for American Airlines. There she met Joe Lisella Jr.5, a fellow employee. I think that they got married in 1985. Jamie has told me a few stories about the travails of working in baggage claim. She may have had other responsibilities there, too.

In 1985 the newlyweds moved to an apartment in Simsbury, CT. For a time both Joe and Jamie worked for American Airlines at Bradley Field in Windsor Locks, CT. Their family grew rather rapidly. Gina6 was born in 1988, Anne7 in 1989, and Joey8 (Joseph III) in 1991.

During the fourteen years that Jamie lived in New England I worked at least seventy hours per week. Sue and I found time to visit Jamie and Joe a few times in Simsbury. I remember that we ate supper with them at least once at Antonio’s Restaurant near their apartment.


Joe and I played golf together quite a few times, first at a course in Southwick, MA, called Edgewood and then, after they had moved to a house in West Springfield, at East Mountain Country Club in Westfield, MA.

I had a good time, but I still took golf too seriously to have many enjoyable conversations with Joe. Another problem was that we both sliced the ball. He was, however, left-handed. His ball was therefore usually in the rough to the left. Mine was usually pretty far to the right. Talking is, of course, discouraged on the greens and tees.

East Mountain Country Club.

Joe’s brother played with us a few times. I have forgotten his name. Jamie was a very good golfer when she was a teenager, but she never played with Joe and me. It never occurred to ask her why not.

We always played very early in the morning. I sometimes stopped at McDonald’s on the way to the Lisellas’ house and bought Sausage Biscuit with Egg sandwiches for them. Once I evidently messed up about whether we were scheduled to play. They were sleeping in. Someone with bleary eyes came to the door. I apologized when the situation was explained to me, left the McDonald’s bag for them, and drove back home.

At left is a satellite view of the Lisellas’ house on Lancaster Ave. in West Springfield. In the nineties a basketball goal occupied the space where the big white truck in the photo is.

When we visited the Lisellas’ house, there was often a half-court basketball game there. I declined to participate. My skills at basketball were limited to running, jumping, disabling opponents with my sharp joints, and drawing fouls. My jumping days were behind me, running was of no value in a half-court game, and my other abilities were under-appreciated.

The most memorable of these game was the one in which my dad, who at the time was at least pushing seventy, tried to play. He lost his balance, fell down, and broke his arm. He had to be rushed to the emergency room.

The only photo that I could find of Joe Lisella is this one from 1973 on Gina’s sixth birthday.

The menu at the Lisella house was usually hamburgers and hot dogs on the grill. Joe had a Weber “kettle” grill, and he used a lot of charcoal. I never asked him about this, but I have never understood how anyone could control the temperature of one of these grills. I have always strongly preferred the ones that allow either the fire pit or the grill to be raised and lowered.

Joe watched a lot of sports on television. In fact the TV always seemed to be on in their house, and it was always set to a sports broadcast. His favorite teams were the Red Sox, the Green Bay Packers, and Notre Dame. I am not sure which team he rooted for in basketball.


When I was at their house I spent most of my time playing with the kids. Jamie always seemed to be cooking, cleaning, or collapsed from exhaustion. Occasionally she took a break for a cigarette.

I did not talk much with Jamie. On the sidelines at the kids’ soccer games she would sometimes keep me apprised of the their progress. I seldom had much to contribute to these conversations. In those days TSI was definitely the focus of my life. Unless I could think of an amusing story, I did not say much.

I clearly remember doing one thing with Jamie. She had somehow scored some tickets for a WWE wrestling card at the Hartford Civic Center, and she invited me. This must have been in 1990. I think that Gina and Anne were there. I am not sure whether the other girls or Sue attended. The girls were really into it. They cheered and booed at all the right places.

The only match that I remember at all was between André the Giant9 and Jake the Snake Roberts10. Although André was way past his prime, he was still enormous and powerful. He could probably have defeated Jake from his hospital bed. However, every move he made seemed to cause him pain, and his back was bent over at a 45° angle when he lumbered from one place to another.He even had difficulty entering the ring. I found the performance rather sad, but I enjoyed the experience of being with the kids.

I marveled at how different this experience was from the other match that the high-school version of me had seen in person. It is described here. In the match in Hartford there was a lot of flash, but very little in the way of wrestling. Vince McMahon had not yet admitted that his events were scripted, but 90 percent of the people over five in the arena could predict the outcome (barring disqualification) of every match. It was kind of like a circus with trained over-developed humans.


In the fall of (I think) 1986 or 1987 Sue and I drove Cadie and Kelly to the Catskill Game Farm11, a private zoo in New York state. This had always been one of our favorite day trips, and it was more fun with the kids. Fall was the best time to go there. The weather was ideal. The deer were in rut, and the cries of the stags could be heard all over the park.

We spent a fair amount of time in the petting area of the park, which was loaded with immature animals that had been handled by humans since birth. That did not in any way mean that they were tame. I had never noticed this in previous visits, but they formed a herd of six or seven species and walked around the petting area as a group.

An priceless trading card from her soccer days autographed by Kelly.

Kelly had been petting one of the fawns, and she did not notice a baby donkey behind her pitching forward on its front legs and aiming a two-legged kick at her back side. Fortunately, the hooves missed by an inch or two.

I also remember feeding the giraffes. The girls got a figurative kick out of that.

Cadie’s glamor shot.

I attended at least one of Cadie’s softball games. I don’t remember too much about it. She was not a star. She was more of an intellectual than an athlete. More than anything else she has always been very artistic. I seem to recall that she studied art at Hampshire College for one year. I don’t know what happened after that.

For my mom’s seventieth birthday in October of 1995 Cadie flew with me to Kansas City. I gave a little speech to a gathering of my parents’ friends about my relationship with my mom. I am sure that my mom, who was already experiencing some dementia, appreciated that we both came. However, it was obvious that Cadie was uncomfortable throughout the entire trip.

My dad took Cadie with him on his trip to Ireland. They both enjoyed the trip, but my impression was that their personalities did not blend too well. No blood was spilled.

My most vivid memory of Kelly is from the day that she helped plant flowers around a tiny pine tree in our yard on Hamilton Court. The tree, which is now more than thirty feet high, was only a little taller than Kelly at the time.

Kelly was a good soccer player. I remember watching her in at least one game. She was a defender. I don’t know too much about soccer, but the other team never came close to scoring. Her team’s goalie need not have attended.

Kelly had trouble with math in high school. Jamie once asked me if I would be available to help her with it. I said that I would, but I never heard about this again.

Sue and I were invited to attend Kelly’s graduation at the horse show building at the Big E in Agawam. We went, but I don’t remember any details except that I was surprised that the students were mostly wearing casual garments (even shorts) under their graduation gowns. I also recall at the subsequent get-together at the Lisellas’ house. Gina and her classmates humiliated me on the basketball court.

Kelly left West Springfield shortly after finishing high school. I knew that she moved to a western state, but I did not know what she was doing there. I haven’t had any contact with her since then.


This is the oldest photo that I could find of Anne and Gina. If I had waited much longer to ask them to pose with me, I would not have been able to lift them.

I tried to see Gina and Anne as often as I could. One weekend day they stayed with us for a few hours in Enfield. They were delighted to discover that we lived right behind a school that had monkey bars and other athletic equipment.

I usually bought the kids some kind of board game at Christmas. When I was at the Lisellas’ house in West Springfield, I spent most of my time on the floor. In retrospect I wonder if the games were a good idea. Some of them had a lot of pieces.

I bought a Foosball table for them one Christmas. I probably should have asked if it was OK to do so. They seemed to enjoy playing it that day, but I noticed the next time that we went to their house that it was on the front porch and positioned so that it could not possibly be used. If I had been considerate enough to ask ahead of time, Joe or Jamie might have mentioned that there was no possible place to keep it.

This is the West Side girls’ soccer team for 1997. Anne is on the far right in the front row. Gina is second from the right in the back row.
In the team photo for 1998 Anne is second from the right in the front row. Gina is in the middle of the back row.
Sue took this excellent photo of Gina, Anne, Joey, and snow.

I watched Gina and Anne play soccer several times. Anne was a fast runner, but Gina made up for lack of speed with determination and grit. No one ever called Anne gritty. In fact, no one ever called her Anne either. It was always Annie, Princess, or Prinnie.

I also watched Gina play basketball once. The opposing team had one player who was much better that everyone else. Gina’s coach assigned her to guard her even though Gina gave up several inches to her. Gina hung tough with her throughout the game. Unfortunately, it was not enough. The West Siders came up short.

I bought three tickets for the Connecticut Opera’s production of Mozart’s Die Zauberflöte at the Bushnell Auditorium in Hartford. I made plans for them to attend with me. I was convinced that they had agreed to go, but somehow the plans got messed up. I ended up sitting between two empty seats for the evening. I should have called to confirm, but …

Anne (on the phone) and Gina.

I have one memory of Gina as a teenager. She was on the computer with three or four chat windows open with her friends. She could move among them very rapidly. I was impressed.

My parents came up to visit the Lisellas occasionally. They stayed at the Howard Johnson’s on Route 5. I remember that the first time that Anne saw me beside my mom, she blurted out, “You two have the same hair!” I don’t think that she realized until I told her that her grandma was my mother.


From the time that Joey was old enough to walk, or maybe even before that, he was consumed with sports. He liked all sports, and he was quite good at them. Some of his peers caught up with him later, but I doubt that there was a more athletic four-year-old in all of New England than Joey Lisella.

Joey and I played one-on-one tackle football in the living and dining room when he was a toddler. As soon as I entered the house, he grabbed onto one of my legs and tried to bring me down. Then he picked up the football and tried to burst past me. He could not have known that that his opponent starred in 1961 as the wingback/defensive back of the Queen of the Holy Rosary Rockets, as documented here.

On August 6, 1995, Jamie brought Joey to a party at Betty Slanetz’s house in Enfield. He carried a Whiffle ball and a plastic bat around with him all afternoon. I volunteered to pitch to him. He was batting right handed. I stood about ten or fifteen feet away and threw the ball underhand to him. Rather than swing, he took his left hand off the bat, caught the pitch one-handed, threw it back, and announced, “Overhand!” My recollection, which may be faulty, is that he hit every pitch that he swung at. I was duly impressed. He was four years and zero days old.

I saw Joey play soccer several times. The first time he was on a mixed team. He was too young to play legally, or at least that was what Jamie told me. He was certainly the shortest participant on either team, but he was positioned as the striker on his team. After he scored his fourth goal in just a few minutes, the umpires (!) overruled the coach’s assignment and made him play defense for the rest of the game. The final score was 4-0.

I don’t remember this game. It is hard to believe that Anne is only two years older than Joey.

The last soccer game that I recall involved Joey’s high school team. Joey was still one of the smallest players, but he was still quite good. He did not dominate this game the way that he dominated as a youngster, but he was a force to be reckoned with.

I had the same impression the only time that I watched him play high school basketball game. His lack of size was a serious detriment in this game, but he was a good ball-handler and shooter, and he played tight, aggressive defense.

During these years Joey (and just about everyone else his age) was obsessed with sneakers. I am not sure how many he pairs he had, just for basketball.

Joey and I shared one great adventure. In the summer of 1998 (I think that it was) I drive him in my Saturn to the Baseball Hall of Fame in Cooperstown, NY. Sue and I also made this trip during most summers to attend operas at the Glimmerglass Festival.

The Doubleday Cafe.
Joey and Babe Ruth.

It was a long drive. By the time that we reached our destination it was time for lunch. We stopped at the Doubleday Cafe because I knew from experience that it would be a waste of time to try to find a better place. Cooperstown is not known for its cuisine.

I had never been to the Hall, and I was a little bit disappointed. I think that Joey enjoyed it, however, and I definitely enjoyed the time with him.

On the way home I think that we stopped at Friendly’s near Albany. I have a vague recollection of a misadventure in the process, but I cannot recall the details.


Jamie arranged for a party in August of 1994 for our dad’s 70th birthday at Simsbury 1820 House. The celebration got off to a terrible start. When my dad went to sit down by the table, his chair collapsed beneath him, and he fell onto the floor. He wasn’t badly hurt, but Jamie was infuriated. She later told me that she had refused to pay the bill.

I tried something that was too clever by half. I asked a question of Anne that I thought that she could answer and a slightly more difficult one of Gina that I thought that she could answer. After the second failure, Anne rebuked me, “Uncle Mike, we’re just kids!”

So, I set that aside and instead led everyone in a rendition of my dad’s favorite song, “Leaving on a Jet Plane.”12 I am sure that that buoyed everyone’s spirits.


In 2000 Joe drove Gina, Anne, and Joey to Kansas City for my dad’s seventy-sixth birthday. Sue and I were already there.Here is what I wrote in my notes about the occasion:

We had a good time on my dad’s birthday. I brought a wrestling card game that Sue gave me for my birthday. I played it twice with Gina, Annie, and Joey. They all enjoyed it. When Gina beat Joey in the first game, he got angry, accused her of cheating, made a mad dash at her and started pulling her hair. She just laughed, and Joe broke it up.

We went to an Italian restaurant for supper. It wasn’t very good, but Annie lit up as I have never seen her do. She was animated and talkative.


I continued to drive to Massachusetts to watch the kid’s play on sports teams after Jamie left (described here). Sue and I even went to Joe’s wedding with Jenna. It was a rather strange event, held on a boat, as I recall. Joe’s father was wearing shorts and buying everyone drinks. The highlight for me was when Jenna, Gina, and Anne sang along with “Who Let the Dogs Out?”


When my dad died in 2011 he left $18,000 to each of Jamie’s five kids. I administered the will and sent the checks to them.

In 2012, give or take a year or two, Sue and I drove up to have supper with Gina in a town north of Springfield. We tried to arrange a second get-together a few times, but it never seemed to work out.


1. I think that in 2021 Jamie still resides in Birmingham, AL. I am not sure what she is doing there. Her Facebook page is here. I am embarrassed to say that I could locate only one photo of Jamie in all of our junk.

2. All indications are that Mark Mapes lives in Davenport, IA.

3. Cadie Mapes still seems to live in Massachusetts, but I am not sure where. Her business website is here.

4. Kelly Mapes went off on her own at an early age. If I had to guess, I would say that she probably lives in Tucson in 2021.

5. Joe Lisella still lives in West Springfield. He works for McDonald’s. His LinkedIn page is here.

6. In 2021 Gina Lisella lives in the Westfield, MA, area. Her LinkedIn page is here. I think that she recently bought a new house.

7. Anne Lisella lives in San Antonio, TX. She is a nurse. Her LinkedIn page is here.

8. Joey Lisella lives somewhere in the Boston area. His LinkedIn page is here. I follow him on Twitter. He posts about nothing but sports.

9. André René Roussimoff died in January of 1991.

10. In 2021 Aurelian Smith, Jr., is retired from playing Jake the Snake Roberts, but I bet that he would listen to offers.

11. The Catskill Game Farm closed in 2006. It is now reopened as a historic tourist attraction in which one can camp or stay in a Bed and Breakfast inside the compound of the old zoo. The website is here.

12. My dad was tone-deaf. He was—bar none—the worst singer that I have ever heard. He agreed with Pope Pius X that Gregorian Chant was the best music ever produced by man. He could remember some of the words of songs, but the melody he produced bore no resemblance to the original.

1999 TSI: The Fourth Crisis

Jamie Lisella at TSI. Continue reading

TSI’s fourth major crisis involved my sister Jamie1. In 1985 Jamie married Joseph Lisella Jr. in Chicago, and they moved to Simsbury, CT. Jamie already had two daughters, Cadie (eight years old) and Kelly (a couple of years younger) from her first marriage. The Lisellas had three children: Gina was born in 1988, Anne in 1989, and Joey (Joseph III) in 1991. My relationship with the Lisella family is described here.

This is the only photo I could find of Jamie from the nineties.

Jamie’s LinkedIn page indicates that she worked at TSI from 1993 to 1999. My recollection of those years is spotty2, and TSI’s records from those days are not at hand. So, I have tried to construct a timeline to goad my memory. In 1993 Joey was only two years old. I seriously doubt that Jamie spent many hours per week working for us before September of 1996, when Joey entered the first grade. I honestly do not remember too much about what her role was before that time, and Sue could not remember either.

To tell the truth, this is rather embarrassing. I have never tried to spend time envisioning what other people’s lives were like. Before I started researching this entry it never occurred to me that it was awfully strange for Jamie to be working while she had three children who were that young. I don’t remember her ever talking about baby sitters, but we did not actually communicate much.

In fact, neither Sue nor I could even remember hiring Jamie. There was no interview or anything like that. I seem to remember that she started by coming in to the office to help with the cleaning3.I had little or no interaction with Jamie at work for those first few years.

Doug, Harry, Denise, and a little bit of Sandy.

The three year period of 1996-1999 was the busiest that TSI ever experienced. Denise Bessette, whom I had made a principal and named Vice President of Product Development (as described here), and Harry Burt did the bulk of the programming. Steve Shaw was also working with us for part of that time as a programmer. Sandy Sant’Angelo’s role was to answer the support line, document problems or questions, and direct them to the best person to handle them. She also did a little programming. All of these people are described here.

I spent a great deal of time working on the Y2K issue. I also flew around the country doing demos for prospects and gathering information for specifications from them. I also wrote up the very detailed proposals that we presented to prospects, installed all the new systems, and did almost all the training.

Denise also handled the payroll. I think that we had already started using Paychex during this period.

Doug Pease was in charge of marketing, which, in that period mostly entailed making sure that warm prospects stayed warm, and, once they committed, assuring that all the correct hardware was ordered and installed. He also accompanied me on the sales trips that culminated in demos.

Linda Fieldhouse had been hired to do the books and to help with sales and marketing. I am not sure when she left TSI, but it must have been at that point that Jamie assumed some or all of Linda’s responsibilities. As I mentioned, I am not sure what Jamie had previously been doing. She might have been “helping Sue get organized”. A lot of people auditioned for that difficult role over the years.

In 1999 Jamie was definitely handling accounts payable, billing (including breaking down the long-distance phone charges), posting cash, and closing the books at the end of the month. Most of these had been automated for years, and none was difficult or time-consuming. She also booked the travel arrangements either directly or through our travel agent. We were looking for new office space in 1999, and she spent time on that as well. Her other responsibility was to answer the main phone line, which was used by vendors and prospects as well as the people from the marketing group at Saks Inc.

I often felt like this guy, but I never wore a red tie.

A remarkable thing happened in early 1999. TSI was getting overwhelmed with programming requests. This problem could not be solved by simply hiring more people.4 I had ample experience with trying to address the problem of too much work. For the first six months (at least) each new programmer was counterproductive. More time was spent in training, checking, and correcting. There was no pool of “plug and play” workers who could be inserted into to a project. At least I did not know of one. We could not raid our competitors. We were the only company designing and selling administrative systems for large retail advertising departments.

We took two steps to address the problem.

  1. I had to tell Doug not to try to sell any more systems. He could market hardware and the like, but the programmers could not take on any more tasks for at least the rest of the year. He took the imminently sensible step of resigning to seek another position. Much more about Doug’s career at TSI can be found here.
  2. Despite the risk, we also decided to try to hire another programmer. We approached Josh Hill5 from Saks Inc. He was an intelligent guy. Josh did not know how to program in BASIC, but he did know as much about how our customers used the AdDept system as anyone did. I have always thought that it was easier to teach someone programming than to teach the intricacies of administering retail advertising.
Josh Hill.

We arranged for Josh to fly up to Connecticut one weekend in July. He spent a day or two with Denise, who previously did not know him very well. Denise had him take a programming aptitude test. He did not do very well. Denise took the test herself and scored more than twice as high as Josh did. Denise decided to make him an offer, but he turned it down.

At about this same time Jamie approached me with the suggestion that I move out of my house in Enfield and share an apartment with her in East Windsor. I scoffed at this idea. I wasn’t even considering moving out. Even if I did, my first consideration would be my two beloved cats, Rocky and Woodrow. I would also never again live with a smoker. Evidently Jamie was serious about this, and she was insulted that I had dismissed it out of hand. She told me, “I would be a good roommate.”

When Doug resigned from TSI, I told Jamie that she could have his job if she wanted it. I also informed her that he resigned because I told him not to sell any more software systems for the rest of the year, at least. I am not sure that she absolutely rejected the idea of replacing Doug, but she did not accept it either. I got the impression that this did not fit in with her plans. We proceeded with the status quo ante.

TSI’s space was on the 2nd floor.

By this time Jamie had found a new office for TSI in East Windsor. We all liked it. I had signed the lease, and we were in the process of designing the interior.

Meanwhile, Steve VeZain, Josh’s boss at Saks Inc., had concocted a huge project that he wanted to discuss with us in person. He and Josh flew up to Connecticut to present it. Denise and I met with them and then took them to dinner. The project was a monstrosity. It involved combining the data from all the divisions—without them knowing about it—onto a separate computer in Birmingham so that Steve’s group could do more analysis. We tried to discourage him, but he was adamant that he want us to spec it out and quote it. We agreed to do that much. Steve and Josh must have stayed the night at a hotel and departed at some point the next day.

My view.

Shortly thereafter Jamie came into the office on a Saturday. She accosted me at my desk and let me have it with both barrels for fifteen or twenty minutes. I have been yelled at a few times, but this outburst was unexpected and extremely intense.

I did not interrupt her much, and I listened very carefully. I went into debate mode5. When she had departed, I immediately made a list of all of the points that she had made. I was quite confident that I had produced a comprehensive list of the items, one of which was that I should tell Denise how she felt.

I don’t claim to remember everything twenty-two years later, but here are the most critical things:

  • The only positive thing that Jamie had to say was that I had correctly handled the situation with Sue (described here).
  • Although her complaints touched on everyone except Harry, the main focus was on Denise.
  • Jamie did not like Denise’s attitude, which was all-business whenever she was at the office. I could understand how Jamie might think that Denise considered herself superior.
  • Jamie did not understand why I had reacted in the way that I did to Denise’s acceptance of a job offer from another company (details here). I must admit that I surprised myself by the intensity of my reaction.
  • Jamie was especially upset that she had not been invited to the dine with Steve and Josh. To be honest, it had never occurred to me to invite her. The four of us had worked all day on this project. It seemed natural to continue the talk. I was the president of the company, and Denise would be in charge of marshaling the forces to complete the project, if it came to that. If Jamie had taken over Doug’s job, I might have thought of her. As it was, she was an administrative person with a few other responsibilities. Who invites administrative employees to dine with clients?

I sent an email to Denise telling her that we needed to meet about Jamie before office hours on Monday. Denise came in an hour early. She mostly just listened while I told her all the details. I emphasized that if I had to choose between Jamie and her, I did not consider it a close decision. However, my objective in talking to Jamie was to try to keep her from quitting. Denise and I made a list of things that might make Jamie’s job more palatable. The plan was for me to ask her out to lunch on Monday to talk about it. Denise would not be there, but I assured her that I would never double-cross her.

In those days I did not have an office. My desk was in the computer room. The door to the other section of the office was always open. The doors to Denise’s office were glass. It was not possible to have a really private conversation there.

No to all of them.

When Jamie came in for work on Monday, I asked her in private to go to lunch with me to discuss the issues that she had raised. She said, “Lunch? I don’t eat lunch.”

My suggestion was, at least at the time, the way that people in business arranged for a discussion out of the office. I thought that everyone in business knew this. I interpreted her rejection as unwillingness to talk about this with me. Maybe Jamie did not mean that; maybe she had a religious objection to having lunch in a restaurant. If so, should she not have proposed an alternative?

Jamie was also let me know that she was very upset to learn that I had discussed the situation with Denise. When I reminded her that she had told me to tell Denise what she had said, she just gave me the stink eye.

From that moment on the atmosphere in the office was intolerably toxic. Denise avoided dealing with Jamie altogether. A little while later Jamie gave me a letter that said that the circumstances had forced her and Cadie to resign.

That action left us with four programmers, no administrative people, and no marketing people. I could handle the administrative tasks, but I definitely did not want to do them for any longer than necessary. There were many other things that needed my attention. It took us a while to find a good fit for our administrative area, but we eventually did, as is explained here.

I was already prepared for TSI to do no marketing for the next year or so. So, once Eileen took the job, I figured that we were all set for a while.

Within a few weeks two events took me by surprise:

  1. Jamie came over to our house in Enfield and talked to me in the yard. She told me that her husband Joe was “a monster”. She intended to leave him. She was especially furious about something that I did not understand concerning stock in McDonald’s, Joe’s employer at the time. Of course, I asked about the kids. Specifically, I inquired what I could do to help. She said that she wanted her old job back. This shocked me. I told her that that was no longer possible. She did not yell at me; maybe she realized that it was a lost cause.
  2. I learned from Steve VeZain that Jamie had made plans to go to Birmingham, AL, to work for Saks Inc. as the liaison with TSI. He wanted to know if I was OK with that. I told him that we would try to work with anyone.
He doesn’t look Sicilian.

Many things about the situation made no sense to me. To begin with, I knew Joe Lisella pretty well. He was a Sicilian, and I supposed that some cultural baggage was evident there. He was certainly devoted to his family, and he had a consuming interest in sports. In no way did he seem like a monster to me. Jamie may have seen another side, but how could it take fourteen years and three kids to appear?

Furthermore, if he was a monster, how could she leave him alone with five kids, only three of whom were his relatives? She told me that she hoped to send for them “eventually”. I said that I would pay for air fare for them, and I definitely meant it.

One Saturday or Sunday I was, as usual, alone in the office; I don’t recall what I was working on. Suddenly a thought popped into my head and broke my concentration: “This must have all been about Josh!”

That idea seemed to make everything fit. I knew that Jamie had spent a lot of time on the phone with Josh. We billed Saks Inc. for all of our telephone charges to Birmingham. So, this did not raise a red flag at the time.

Josh had come up to Connecticut to interview with Denise for the programming job. It did not work out. I felt certain that Plan A for Jamie was for Josh to move to New England. In her mind Denise had scuttled this plan by making an insufficient offer. Given Josh’s performance on the aptitude test, I was surprised that Denise had made an offer at all.

Jamie probably thought that Denise also prevented her from attending the meal with Steve and Josh. In fact, she had nothing to do with it. I invited the other three people; I never considered inviting Jamie, and I am almost positive that no one objected.

Later, Joe Lisella informed me that he had discovered a trove of conspiratorial emails between Josh and Jamie. He wanted me to read them. I refused; I told him that I had already figured that angle out. He wanted me to testify in the divorce hearing (or whatever it is called). I said that I couldn’t. I did offer to write a letter listing the facts as I knew them. He was satisfied with that.

In 2001 I received a phone call from a guy at Computer Sciences Corporation. Jamie had applied for a job there and given me as a reference. The man on the phone said that the job involved software support. He wanted to know if I thought that she could do it. I began with a disclaimer that she was my sister. He knew that. I then said that I was not really in a position to make a judgment because that was not what Jamie did at TSI. He tried to get more out of me, but that was my final statement. According to her LinkedIn page, she worked at CSC for two years as a “Technical Analyst II”.

After she left Connecticut for Birmingham, I talked on the phone with Jamie at work a few times. I saw her at the Saks Inc. office at least once. She said hello, but not much else. I sent her birthday presents for a couple of years. I called her when their dad died in 2011, and I tried to convince her to come to the funeral. I even said that I would pay the air fare for her and any or all of her kids. She wouldn’t do it because “it would be hypocritical because he hated me so much.”

We haven’t communicated directly since then.


1. I think that in 2021 Jamie still resides in Birmingham, AL. I am not sure what she is doing there. Her Facebook page is here.

2. I have located most of my emails and other documents from 1999 on.

3. One of my emails from 1999 indicates that Jamie was originally hired by Sue to help clean up the office. The motivation for this was to help her pay off money that Sue loaned her. At the time TSI was a partnership, not a corporation. So, Sue and I were responsible for all financial transactions.

4. A pretty good analogy is that you can’t produce a baby in one month by hiring eight additional women.

5. Josh Hill was still in Birmingham in 2021. His LinkedIn page is here.

6. I don’t mean that I argued with her. On the contrary, I did not argue with her at all. I listened to her as carefully as I did to speeches during my eight years of debating and six years of judging debates. I was very good at this.

1988-2014 TSI: The Programmers

Supporters and coders. Continue reading

TSI’s first, last, and best programmer was Denise Bessette. For three decades she was one of the most important people in my life. More details about her relationships with TSI, me, and the rest of the crew can be found here.


During the years that Denise worked only part-time most of the programming burden fell on my extremely narrow shoulders. By 1987 it had become too much. We needed to hire a full-time programmer. I placed ads in the Hartford Courant and the Journal-Inquirer. It was not a good time to be hiring. The state’s unemployment rate was heading toward a record low of 2.8 percent, and the demand for programmers far exceeded the supply. I understood that a small firm like TSI would be at a disadvantage when competing with giants like the insurance companies. Besides, our office was in a converted barn, and we were not able to offer any benefits to speak of.

Sandy in the kitchen in TSI’s East Windsor Office.

A few people responded to our ad. The only one that I had any interest in hiring was Sandy Sant’Angelo, whose name was Sandy Scarfe when she started at TSI. She had taken a few programming classes. She worked for the Springfield (MA) Public Library system. A major part of her job there was helping to set up the new computerized system for keeping track of the books. This was not very close to anything that we did, but at this point my choices were to hire her or start the recruiting process over. I chose the former.

Sandy turned out not to be a great coder, but she had other traits that I valued highly. She learned how to use the computer systems rather quickly, and if a project was well-defined, and I provided her with a somewhat similar program to use as a model, she was eventually able to save me a little time. What I liked the most about her were her dependability and her attitude.

Harry Burt, Lucia Hagan, Chris Bessette, Sandy, and Denise at the summer outing in Old Saybrook.

Unfortunately, the great bulk of our work in the nineties was quite complicated, and it became more and more difficult for me to find appropriate projects for her. One thing that I had noticed was that she was good at talking to the users at our clients’ installations. She had a cheerful demeanor, and she was pretty good at getting to the bottom of problems.

At the time TSI’s office had two telephone lines1, a generic number that we published in our promotional materials and a support line that we provided to our clients. I decided that Sandy’s primary responsibility should be answering calls on the support line. If they were simple questions, she could deal with them immediately. Otherwise, she recorded them. At first we kept track of the problems on paper, but soon we devised a simple system for recording them in a database available to all the programmers.

Denise, Sue, me, Sandy, Lucia, and Harry. Chris or a restaurant employee must have taken this photo.

This system worked pretty well. The key question that we asked was whether the problem was holding up the client’s work. If it was, the problem was automatically escalated. In nearly all cases these problems were addressed the same day.

I did not often work closely with Sandy. Actually, no one did. Her telephone voice sounded fine on the other end, but for some reason it really carried inside the office. I had to move her desk away from the programmers’ area.

Although I had hired Sandy, when Denise took over application development, she became the boss of all of the programmers. After a few years, Denise, who knew Sandy’s limitations, decided to eliminate her position. The meeting in which she was the terminated was very hard for me to witness. Sandy broke down and cried. I understood that Denise had made a business decision, but I doubt that I could have done it. By then I thought of Sandy as part of the TSI family. Nevertheless, I never considered overruling Denise’s decision.

Sandy, me, and Harry at the door to the TSI office in East Windsor after a blizzard.

I don’t have a lot of vivid memories of Sandy. She got married after she came to work with us, and she seemed happy. Her attendance record over the years was nearly spotless. She also attended all of TSI’s summer outings and Christmas parties.

I only recall her expressing a strong opinion about one thing. She loved the Harry Potter books. Her endorsement, however, was not sufficient to prompt me to dip my literary beak there.

Sandy was the person who alerted the rest of the office about the attacks on 9/11/2001. Everyone else in the office was shocked at this, but I had spent more time in airports than the rest of them put together. The airport security by that time was unbelievably lax. I had concocted in my mind at least three ways of sneaking a gun aboard a plane. It was also no surprise to me that plenty of people in the world who despised the United States for its arrogant and interventionist foreign policy and its unquestioning endorsement of anything done or said by Israel.

I find it personally embarrassing that I know so little about Sandy, a person with whom I worked for more than a decade. I just let her live her life as she wanted to and expected her to come in every morning. I can never remember her asking for anything.


After assigning Sandy to answering support calls, I reckoned that we needed another programmer. The Internet was still in its infancy, and so the process again involved expensive want ads in the local papers. Before finding someone who fit the bill I hired two different people, neither of whose names I remember.

The first was a woman in her twenties or maybe early thirties who already had programmed in BASIC at another company. I hired her. I was pretty excited about the prospect of working with her. It seemed likely that she might be able to get up to speed in record time. On the first day she appeared in the office at 8:30, TSI’s starting time. I immediately put everything aside to help her understand how we programmed and to go over some of the peculiarities of the hardware and operating systems.

If I had a sick pet, I would also ask permission to go home, but I don’t think that I would quit my job.

At some point she must have received a phone call. It only lasted a couple of minutes; I thought nothing of it. However, just before lunch she told me, “I’m sorry, but this won’t work. My dog is sick, and I need to be with him.” I don’t remember what I replied, maybe nothing.

I immediately initiated another job search. This time I hired a guy in his twenties who claimed to have done some programming for a previous employer. I spent a couple of weeks training him, and he seemed to be making little or no progress. I began to doubt that he had ever written a program, or at least one that did approximately what was required.

I have only a vague recollection of what he looked like or anything about his personality. I do remember that he was into the martial arts and worked out. He was in very good shape.

I probably would have worked with him for another week or two before deciding, but we had a twinax connectivity problem. As is explained here, the individual terminals and PC’s were connected to the server via twinax cabling. Each station was dependent upon the cabling, pigtails, and settings of the other devices on the line. Some of our cables were very long. We ordered these custom-made from a company in New Britain. They were expensive. Moreover, the company needed a little time to make them, and it was located forty or so miles from TSI’s office.

It was an “all hands on deck” situation until we got the situation resolved. Everyone was checking connections. I asked the new programmer to connect one of the cables to one of the devices. I showed him how their were two holes on the “pigtail” and two pins on the end of the cable. The pins, of course, fitted into the holes. Once the connection was made, a cap on the end of the cable could be turned so that it was impossible for the cable to come loose. I honestly thought that it was impossible for anything to go wrong. I had done this many times, and nothing had ever gone amiss.

Those two pins are not supposed to lie flat next to each other.

We spent an hour or so trying to get the line to work, but we had no success. I eventually examined the connection that this new fellow had made. The pigtail was tightly attached to the cable. I unfastened it and looked inside the head of the cable. Both pins were bent at a 90° angle, one to the right and one to the left. They resembled a pair of arms stubbornly crossed on someone’s chest. I would have bet that no one was strong enough to do this. To this day I had no idea how he accomplished this feat.

I was so angry that I had to retreat into Denise’s office for a few minutes so that no one could see me. I decided on the spot to fire him, but I waited until the end of the day to do it.

I thought at first that we would need to order another custom cable. However, we found a spare cable, and with a few adjustments to our wiring scheme, we were able to get the connectivity resumed within a half hour.


Casual Corner’s headquarters as viewed from South Rd. The pond was usually full of geese.

Twice when I advertised for a programmer, I received applications that I could not believe. One was from the lady who was IT director at Casual Corner3, a large retail chain. Their home office was in Enfield. My customary jogging route took me right past their complex. The IT department even had an AS/400! Casual Corner did not advertise much, but with and “in” we might even get an AdDept installation out of it. I tried to contact her, but she never scheduled an interview.

The other guy was retired. He had been an IT director at a large company. He came in and talked with me. He said that he would work cheap. He just wanted to write code. I don’t know whether he would have been a good programmer or not, but my primary interest was elsewhere. At the time we were just beginning to try to work with IT departments, and the process always left me frustrated. I thought that having this guy on TSI’s team might help me learn how managers of IT departments made decisions.

It was a close call, but I decided not to make him an offer.


I think that Steve might be setting up TSI’s F10.

Instead I hired a much younger guy, Steve Shaw. He had been an RPG programmer at Riverside Park4 in Agawam, MA. He picked up BASIC pretty quickly, and I was able to give him reasonably challenging projects. I really liked working with him. When he started his coding was a little sloppy, but the quality improved quickly. When I told him this, he seemed slightly insulted.

While he was working at TSI Steve acquired a multi-unit property in Massachusetts. I could not understand why he wanted to be a part-time landlord. To each his own.

Steve was something of a daredevil. He purchased a jet ski while he worked for us. At some point he disclosed that he had been in a motor cycle accident in which he lost a number of teeth. I wrote a little song to cheer him up. My sister Jamie and I performed it for him in the office. It was a smash hit.

I found a copy of the lyrics:

Home, brain, nerve, heart (teeth not in photo).

On corn cobs I’d be gnawin’.
I could graze upon your law-n.
It is my firm belief.
My dentitions would be so neat.
I’d devour piles of roast beef,
If I only had some teeth.

Oh, I could eat a pie.
I’d chew up all the steaks that you could buy.
I’d masticate on pork chops bye the bye.
If you object,
I’ll bite your thigh.

From ear to ear I’d be grinnin’.
Young girls’ hearts I’d be winnin’.
I’d steal them like a thief.
I would floss away my tartar,
and stop actin’ like a martyr,
If I only had some teeth.

Music by Harold Arlen; Words by Mike Wavada
TSI’s Christmas party with the Edward Owen Company at the Nutmeg House: Jamie Lisella, Steve, Doug Pease, Ken Owen, Denise, Sandy, someone, me, someone else.

Steve only worked with us for about four years. I appreciated that he might see it as a dead-end job. However, the work was, I think, potentially very exciting. We were solving problems that no one had addressed before for large corporations that everyone has heard of. I tried to talk him into staying, but there was no way for me to argue that he could ever climb the corporate ladder at TSI. We did not have a ladder.


The next programming hire was Harry Burt2, who was almost exactly my age, forty-something. He had a degree in math, and he had programmed in BASIC. He had been a vice president at a bank in Simsbury (I think) that had had closed under fairly suspicious circumstances that did not involve Harry. I hired him and terminated the job search at the end of my interview with him.

Harry mostly did programming projects for us. However, I also assigned him to monitor the work of Fred Pease in the huge Y2K project, which is described here. Fred was a college student who had never had a job before. The plan was for him to work part-time at TSI for the summer. He wanted to set his own schedule. By his own omission he tended to stay up late playing video games. Sometimes he stayed up all night.

That much was OK, but Fred constantly changed his schedule without telling Harry or anyone else. Harry had to ask him every morning how long he was going to work. He usually said “Until 11:30” or “Until 12:30”. The last straw was when he said “Until something-thirty”.

Fred’s work was also slipshod. I decided that I needed to take the project more seriously. If I was going to need to check every program anyway, I decided to do it all myself. Frankly, I did not want to assign such a tedious and unrewarding task to any of my good programmers. I did not want risk losing them. I took it on as a sort of penance; I should have seen it coming back in the eighties.

Sandy and Harry are on the left. Myself (hat), Denise and Chris are on the right. This photo is from our cruise on the Connecticut River.

Harry (who was NOT hairy—I thought of the Fuzzy Wuzzy rhyme whenever I saw or heard his name) was a great fit for TSI for at least a decade. After a couple of years I began to worry that Harry might realize that there was no path for advancement at TSI and decide to look for work elsewhere. After all, he was definitely overqualified for his job.

I decided to give Harry a small percentage commission on our software sales every month. I think that this was probably a good idea. He could see that he was profiting from our delivery of new software.

While he worked for us he also taught college-level math classes in the evenings. At some point in the twenty-first century Harry quit in order to become a full-time teacher . He told Denise, who was his boss, that he was having trouble dealing with the pressure at TSI. The environment did not seem pressure-packed to me, but from my office — even with the door open — I could not hear any conversations.

I liked Harry a lot. For a time we were the only two males in the office, and it was very nice having someone with whom I could discuss a football game. Also, since we were almost exactly the same age, we had many of the same cultural landmarks.

Harry is between Doug Pease and Denise. A little bit of Sandy is visible on the right. I think that this was the day of our Christmas dinner after the trip to Hawaii.

Harry’s best friend was Vinny, his barber. Harry often told amusing stories about Vinnie or recited humorous quotes. I devoted a fair amount of effort to buying appropriate (and usually light-hearted) Christmas cards for the employees. One year I actually found one that featured a barber named Vinny.

Harry had a 24/7 tan. I assume that he went to a tanning studio. He did not seem like the kind of person who would do that, but you never know. One of my proudest achievements was to compare tans with him on my return from Hawaii. For the first and only time, my arm was darker than his.


Denise recruited and hired all of the new programmers who worked in our office in the twenty-first century. By this time we were using Monster.com for hiring. It was cheaper and better than newspaper ads, but it was still a time-consuming practice that tied up TSI’s most productive employee.

August 16 is National Airborne Day.

Brian Rollet was the first person that Denise hired. I remembered that he started while I was in Hawaii for the sales/vacation in December of 1975 (described here). I brought everyone back souvenirs for the employees. For Brian, whom I had never met yet, I purchased a hula-dancing bobble-head doll.

Brian was an Army vet. In fact, he was Airborne. Had I been doing the hiring, this would have given me pause in two different areas. 1) Why would anyone with a marketable skill like programming ability volunteer for three years in the Army? 2) Why would anyone jump out of a perfectly good airplane?

He also had a pretty long commute. He lived in Ware or Belchertown — one of those towns near the Mass Pike. There is no way to get to East Windsor from that area without driving through Springfield.

Denise was most upset about one of Brian’s most unprofessional traits — dozing off in the afternoon. She asked me what I would recommend. I told her that the obvious solution was caffeine. Who ever heard of a programmer anywhere who did not consume immense amounts of caffeine at work?

Brian, Harry, Denise, and Sandy at Mystic Seaport.

My second choice was to advise Brian to work something out with Harry, who was in the adjoining cubicle. If I were in Brian’s situation, I would have asked Harry to throw an eraser at me whenever he saw me nodding off. That would have worked, wouldn’t it?

When Denise called him on the carpet about it, Brian’s solution was to eat only salads at lunch. That might have helped a little, but Denise finally had to let him go. I don’t think that she was too satisfied with what he produced while he was awake anyway.

She confided to me that she would never again hire anyone who had been in the military.


Denise’s second hire, Michael Davis, worked out much better. He got up to speed very rapidly, and Denise really enjoyed working with him, and she definitely got to depend on him. Unfortunately, he did not stay at TSI very long. He moved to Pittsburgh, where he had family or a girlfriend or something.

Lucia Hagen, Harry, and Michael.

The good news was that he liked the work at TSI well enough to work for us remotely for a period after he moved away. So, the transition was not too difficult. Of course, he could not answer the support line from Pittsburgh.

Michael’s boat.

My most vivid memory of Michael was on our summer outing at (I think) Rocky Neck State Park. He took me out on his small sailboat. People from Kansas do not often get opportunities like this. Of course, he did all the sailing. My only job was to duck my head down by my knees when he decided to swing the sail around.

I remember that after Michael had been at TSI for a year or so he decided to buy a new car. Well, not a NEW car, but a NEWER car. He chose a Volkswagen; I don’t remember the model. The few times that I shopped for a car I never considered buying a used one. I would be too afraid that I was just buying someone else’s problems. Nevertheless, Michael seemed satisfied with his purchase.

Sean Finnegan.

I don’t remember much about Sean Finnegan7. In fact, I had to ask Denise about him. He worked for TSI for two months in 2010. He was apparently a pretty good programmer, but he had difficulty talking with clients on support calls.


Jason Dean8 lived in the Springfield area. Before coming to TSI he had worked in Friendly’s IT department. He joined us in October 2007 and was still employed when we closed down the company in 2014.

Denise got along with Jason nearly as well as she did with Michael. She was very satisfied with his attitude and performance.

I did not really get to know Jason too well until Denise started working remotely in 2013. One thing that I quickly learned was that he was a terrific bowler. He had bowled at least three 300 games, which blew my mind. He had quite a few bowling balls. He told me that getting the ball to spin correctly depended on both the surface of the ball and the surface of the lane. So, different balls were needed depending on the condition of the lanes..

I was very surprised to learn that Jason’s bowling balls had only two holes. He did not have a hole for his thumb.

Jason knew my bridge friends Bob and Shirley Derrah from bowling in Springfield.

Jason and his wife were, in my opinion, fanatical about coupons, Groupons, and all other ways of obtaining discounts. They were always shopping for bargains. They switched their cell service from Verizon to T-Mobile to save on phone charges. However, the T-Mobile phones got no signal in their apartment. They got their money back, but it was a big hassle.

Jason had a son when he started working at TSI. His second son was born quite prematurely, and it was touch-and-go for a while, but he pulled through and was quite healthy the last that I knew. The family also had three rescue cats who were too eccentric for my tastes.

In his middle school in Springfield Jason had twice been a spelling champion. He was the only other person whom I have ever met who competed in the national spelling bee.

Jason and his family loved Disney World. They spent every vacation there, and they always stayed in the same Disney hotel. They monitored the situation very closely and always made reservations on the first day that the discounted fares were offered.

Jason had an older brother who lived at home with his parents. He spent most of his time in the basement playing Worlds of Warcraft. Although he had never worked, Jason insisted that he was a brilliant guy. He urged Denise to consider hiring him. I don’t remember the details, but he never came to the office. I am not sure that he could drive.

Jason actually contacted the Dr. Phil show to try to get them do do an intervention to help his brother get out of his shell. His parents vetoed the idea.

Jason and his parents were very conservative. He could not believe that Obama had defeated Romney in 2012. He told me that he suspected that there had been voting fraud, but he readily admitted that he had no evidence.


1. By the time that we moved the office to East Windsor, CT, in 1999 TSI had eight phone lines.

2. In 2021 Harry Burt is teaching math at Naugatuck Community College. His LinkedIn page is here.

3. Casual Corner closed all of its stores in 2005. Since then the headquarter building in Enfieldhas been used by Brooks Brothers, which also is now in bankruptcy.

4. Riverside Park was acquired by Premier Parks in 1996, a couple of years after Steve started at TSI. The name was changed to Six Flags New England.

5. Steve Shaw sent me emails a couple of times. In the one in February of 2000 he reported that he was working at the Phoenix, and they had sent him to classes on Websphere and Java. However, we never got together. Because he has such a common name, It was difficult to locate him, but I finally found his LinkedIn page. You can see it here.

6. I think that Brian Rollet lives in the Ware, MA, area in 2021.

7. Sean Finnegan’s LinkeIn page is here.

8. Since TSI closed in 2014 Jason Dean has worked at ESPN as Application Support Analyst III. His LinkedIn page is here.

1998 TSI: The Third Crisis

Keeping Denise in the fold. Continue reading

My recollection of many of the events portrayed below was fuzzy. I was not even certain of the year (1998) or the time of year (autumn) until I found a dated document. Lacking a good way of pinning down the details, I needed to guess at or be vague about some things.

Background: For me the period from 1995 through 1999 was the busiest, most exciting, and most stressful of any that I spent working for TSI. It was also the most potentially terrifying period. Our marketing director, Doug Pease1, had hit the mother lode and put us in a position to dominate the market on which I had decided to focus our attention back in the late eighties.

Most large retailers, especially department stores, were organized into divisions, and each division was responsible for its own advertising. So, when a large retail organization decided to name AdDept as the preferred system for advertising, we would usually install a system at each division. In 1998 the May Company,2 which at the time had seven department store divisions, had already endorsed AdDept. Doug had also negotiated installations for the three divisions of the Tandy Corporation3 and he convinced the people at Proffitt’s4 Marketing Group (PMG) to purchase systems for six of their divisions. In addition to these, Doug had also made headway at several other potential clients such as Elde- Beerman, Gottschalks, and Macy’s West.

In short, TSI’s business was finally booming. The challenge was no longer whether the company could generate enough income to meet the next payroll. The question—and it was a very serious one—was whether we could meet our commitments to all of these new installations, almost all of which required significant custom programming.

There were a few other issues as well. The twenty-first century was approaching. AdDept had been made Y2K-compliant from the outset. We also had produced a version of the GrandAd system for the AS/400 that would work in the twenty-first century. We needed to convert all of the software that we used in TSI’s office as well. These undertakings were labor-intensive and required extensive testing. The details of those efforts are described here.

The company therefore faced tremendous challenges in providing the software and support for commitments that I had already made and for the prospective contracts that were almost certainly imminent. Furthermore, the person who had at that point done most of the AdDept programming, myself, would undoubtedly be devoting much less time to coding in the next few years.

I would be doing all the installations and on-site training. I also accompanied Doug on many sales trips. I gathered all of the requirements for new code and wrote the design documents and programming requests. I wrote all the marketing materials and anything else that needed to be written, as well. I also ran the business and extinguished the most serious fires. Last but not least, I did the great majority of the research on new hardware offerings and new software techniques. I still did quite a bit of coding, but I now relied on the programmers for most of it.

Steve Shaw.

Fortunately, I had a team of all-stars to help. Sandy Sant’Angelo handled the support line, which during the late nineties was nearly always busy. She was quite good at documenting problems and making the customers feel comfortable. The programmers were Steve Shaw, Harry Burt, and Denise Bessette. Steve and Harry were both good programmers, and they were both familiar and comfortable with TSI’s programming standards. However, they had little knowledge of details of the AdDept system or the way that retail advertisers worked and thought. Early in 1998 Steve Shaw surprised me by leaving TSI to take a programming job at the Phoenix Life in Hartford.

Denise was extremely dependable. She was also very meticulous in her work habits and thoroughly familiar with both TSI’s standards and most of the basics of advertising. She told me that she did not want to travel, however. Therefore, I could not use her for any of the trips that I made to clients.


The Known Problem: I always tried to keep the employees—especially the programmers—happy. The work at TSI environment was, I think, generally positive. The company had very few rules. There was no dress code at all, although I expected the employees to spruce up a little when customers came to our office for training. I wrote up a short document that listed what we expected of employees. My door was literally always open.

TSI paid the programmers pretty well, and by the mid-1990’s we had implemented good programs of health and disability insurance and a 401K with matching contributions. Although I felt a great deal of stress during this period, I tried to avoid putting pressure on the coders.

TSI’s corporate ladder.

I understood that there was one problem that was inherent to TSI and other small businesses: there was little or no room for advancement. I could reward people for good work, and I could try to make their work challenging and enjoyable. However, it they were ambitious and wanted to climb the corporate ladder, there was not much that I could do. I suspect that this is why Steve quit. Similarly, if they were interested in a position with more responsibility, my options were likewise limited.

I tolerated—and even encouraged—a certain amount of creativity, but after Sue left the office (described here) in 1994. I made all the important decisions. It wasn’t that I liked exercising power. I just reckoned that none of the programmers were interested in managing the business. I would have been happy just to code all day.

As good as the staff was, our upcoming workload was so massive that there was very little room for error. I knew, for example, that Sue and I could not consider another big trip until all the installations were stable, which might take years. I also understood that I had to keep the entire programming team intact if possible. As I have explained in other blog entries, I figured that every time that a programmer quit I lost at least six months of my own productivity between the time spent looking for a replacement, training him or her, and correcting all the mistakes. Furthermore, there was never a good time to look for coders, but 1997—just months before Y2K raised its ugly head—was one of the worst.

Harry and Steve were good programmers, but I knew very well that the key member of the team for the next few years was Denise. Losing her would be a catastrophe that I did not want to contemplate. I probably should have worried more than I did.


TSI’s Telephone System: Each desk at TSI had a unit like the one shown at the left. The company had many phone lines, but no one, not even Doug or I, had a direct line. TSI had two phone numbers that outsiders knew about. One line was dedicated to customers reporting problems or asking questions. That line was answered by Sandy.

The other number was in the phone book and on our letterhead and business cards. We disclosed it to prospects, vendors, and a few others. That line was answered by the administrative person.

There were also two rollover lines. If a caller called either the main number or the support number, and that line was busy, the phone would still ring, but someone at TSI would need to press the flashing button for a rollover line to answer it.

TSI relied on this phone system until the business shut down in 2014. Doug and a few others pressed me to get a more modern system in which each person had her/his own line. A couple of times I priced out these options, but I could see no advantage that was worth spending thousands of dollars. Besides, I liked our phones. In my assessment, they had one overarching advantage. They made it much more difficult for employees to initiate or receive calls from the outside. There was also a fairly strong incentive to keep non-business calls short.


Harry and Denise dressed up for a TSI Christmas party.

Denise Bessette: Denise was the first programmer that Sue and I hired in 1984. The details are posted here. She worked full-time for a couple of years and then part-time for quite a few years while she finished her undergraduate degree at Smith College and then earned a masters degree at Trinity College. In 1993 she became a full-time employee again. We let her use Sue’s office, which was better than her previous location, but it was still less than optimal because Sue never removed all of her junk after she stopped coming to the office in 1994. We also gave Denise a substantial raise. I tried to keep her in the loop on what direction the company was going, but I did not set up any kind of a formal process for doing so. I should have, but I didn’t. My excuse was that I was away on trips a lot, and when I was in the office I was exceptionally busy.

I should emphasize that, even though we had worked together for many years, Denise and I did not have much of a personal relationship. She invited Sue and me to her house in Stafford, CT, for supper once in the eighties. We never reciprocated, presumably because our house was always a mess. I doubt that in all of those years Denise and I had talked about anything besides work more than a handful of times.

During the time that Denise had worked at TSI she had occasionally received phone calls from her husband, her mother, or one of her sisters. She might have received one or two calls from other people. In the fall of 1998, however, even I, who would ordinarily pay little or no attention to such a thing, noticed that she was receiving numerous phone calls from a “friend” named Jackie.


Herberger’s: My most vivid memories of this period were when I was in St. Cloud, MN, the home base for Herberger’s a chain of eleven department stores, 1300 miles away from TSI’s office. At the time I was installing TSI’s AdDept system on a small AS/400 in the advertising department there. A more detailed description of the installation is posted here.

The offices were on an upper floor of this store.

I only visited Herberger’s a few times. The occasion that I remember the most clearly was certainly not my first trip there. It might have been the second or third. I remember that it was rather cold, but the weather did not approach the frigid levels for which nearby Frostbite Falls is famous.

In those days the only way to reach St. Cloud was through the Minneapolis-St. Paul airport. Northwest Airlines sponsored a shuttle service to the St. Cloud Regional Airport5. I can’t remember whether on this occasion I took that flight or rented a car and drove. I am pretty sure that I stayed at a hotel that was within easy walking distance of Herberger’s headquarters, which was on St. Cloud’s main drag, St. Gernaine St. I am pretty sure that I stayed two nights and then flew back to Connecticut on the third evening.

The main thing that I remember about my first day there was that I called the office several times to see if everything was all right. This was beyond unusual for me. On most trips, unless I needed help about some problem that I had encountered, I seldom called more than once. I have always hated talking on the phone, even if it was to people I liked. I liked all of TSI’s employees.

I don’t think that I spoke with Denise on any of those calls. However, I got the distinct impression that something was amiss. Although there was nothing particular that provoked alarm, the feeling of impending dread almost nearly overwhelmed me. I desperately wanted to get back to TSI’s office to discover the details so that I could deal with the situation. Of course, this was not possible. I had made a commitment to get the system up and running at Herberger’s, and I could not abandon the project because of a nebulous feeling.

After my first day at Herberger’s I ate supper by myself as usual. I don’t remember where I dined or what I did afterwards. I might have taken a walk. I might have read a book. I might have watched television. I do remember worrying.

I always got very tired after dinner. Every night I took a shower around 9:30 or 10:00 and then went to bed. I sat in bed for a few minutes reading a book. I almost never got through more than one chapter before the letters would begin to swim around on the page. I would then turn out the lights. Normally I was sound asleep within a few seconds.

St. Cloud in 1997 had newer cars, but otherwise it looked just like this.

Not this night. For a few hours I emulated Bobby Lewis—“Tossin’ and turnin'”6. I decided to make myself physically tired. There were not many choices available for nocturnal exercise. I dressed and put on my coat and hat. I then walked around St. Cloud for at least an hour. I did not go far. I just walked up and down the streets. None of the buildings seemed to have more than three stories. The only other thing that I remember noticing was a Maytag or Whirlpool store that sold appliances. I had thought that these stores—mainstays of my youth—had gone the way of the dodo, but they evidently still persisted in St. Cloud in 1998.

I eventually drifted back to the hotel and tried to sleep. I probably dozed off for a while before it was time to prepare for work. I remember that I ironed my shirt while I listened to Vivaldi on my CD player through my Bose headphones.

I was running on fumes that day. I chain-drank black coffee to try to remain alert. I took notes on all of the things that the Herberger’s employees said that they needed AdDept to do. I knew very well that Steve VeZain at PMG had already made it clear to me that no custom code would be provided for Herberger’s. Steve said that they needed to adapt to the system that worked for everyone else. I called in to TSI’s office several times on that second day, as well.

I flew back to Connecticut that night in an even worse mood than the foul outlook that these exhausting trips usually produced. On the one hand I was frustrated because the AdDept system did not work the way that the Herberger’s employees wanted it to, and there was nothing much that I could do to help them. They had no clout with PMG. They were, after all, by far the smallest division, and they were on the wrong side of the Mason-Dixon line. On the other hand I was also very apprehensive about what I would find out when I went into the office the next day.


The Denouement: On my first day back in the office Denise confided that she had been offered a job as IT director at a fairly small company that used an AS/400. I am not sure whether she would have any employees under her or not. Truth to tell, I did not care much what kind of job it was. My sole objective was to take whatever steps were necessary to persuade her to stay at TSI. I also learned that Jackie, as I expected, was a corporate headhunter for an employment agency.

I tried to talk Denise out of accepting the job. I emphasized how important I thought that she was to TSI. She asserted that she was mostly looking for something new. She had been doing mostly the same job for thirteen years.The best that I could get out of her was that she would think about it overnight.

Denise usually arrived at TSI’s office at about 9:007. The morning following our conversation I went outside to meet her in the parking lot. I was extremely nervous when her car finally pulled into the lot. She got out and immediately informed me that she had decided to accept the other job.

I cannot say that I was surprised, but I was still crushed. I couldn’t face going back into the office. So I went and sat in my car and moped. I felt as bad or at least nearly as bad as when Bill Davey and I just missed qualifying for the National Debate Tournament in 1970 (described here) or when Sue abandoned me to go to Alaska in 1973 (described here). No situation in the intervening twenty-three years came close to evoking this feeling.

I had no idea how to deal with this situation. We had mountains of work. I was in no position to take on more of it myself, and I could only squeeze a little more out of Harry. I had made commitments to several clients. I could not select one or two to work on and dismiss the others. They all had deadlines, and they had given us deposits or were long-time clients that I was not prepared to disappoint.

Sitting in the car was not helping. I drove to the Enfield Square Mall, parked my Saturn, went inside, and walked around. At that time there were some benches inside. I rested on one of them every so often. Eventually a plan coalesced in my mind. It seemed like a good idea; I just wish that I had thought of it earlier so that it would not appear that I was being extorted.

That evening I discussed my idea with Sue. I honestly thought that it would be as difficult to persuade her to agree as it would be to convince Denise. I was wrong. She understood the important role that Denise played, and she agreed in principle with everything that I proposed. She also knew that I was miserable.

I located the original written proposal that I presented to Denise. It was somewhat different from what I remembered. Here is what it said:

Denise as Principal:

  1. Denise will have 25% share8 in TSI. The three principals will have monthly meetings to go over the results of the previous month vis-à-vis the business plan and discuss other issues. The 25% share will entitled her to a presumptive bonus of 25% of the profits after employee bonuses and SARSEP contributions. Denise will give up her commissions.
  2. Denise will be given a budget of $125,000 for fiscal 1999. She will have six objectives:
    1. Do what it takes to bring our staff up to strength.
    2. Work with Doug to come up with a profitable and sustainable business plan for current products: fee schedules for programming and support, etc. The deadline for this is April 1, 1999.
    3. Come up with a concrete plan for TSI’s next software (or whatever) product. The plan should include recommendations about whether it should be done inside of TSI-AdDept or in another milieu. The deadline for this is September 1, 1999. TSI will pay for necessary travel. Mike has several frequent flier round-trips to use.
    4. Come up with suggestions to ease tension and make work fun for everyone. This involves removing the “Wag the Dog” orientation we now have.
    5. Implement remote dial-in support and a LAN (TSI will pay for the hardware).
    6. Get someone AS/400 certified or figure a way around it.
  3. Suggestion: Use part of the budget to hire Steve back in a new position. I would like to get five man-days of programming/support from the two of you, but this won’t work if there is not a firm system in place to guarantee freedom from support calls. The easiest way to accomplish this would be to work from some other location (which requires remote dial-in support).

I met privately with Denise on the following day. She was stunned by the offer and very impressed. However, she had already made a commitment to the other company. Moreover, there was another employee at the other company whose fate was somehow linked to Denise getting hired. I don’t remember the details. In any event Denise accepted my offer, I got our lawyers to make it legal, and she called the other company and Jackie. Neither was pleased.

This the first page of TSI’s revised stockholders agreement.

When I spoke with Denise, I made it clear that the monthly meetings would actually include Sue only if Sue insisted on attending, which I doubted would happen often. When we actually distributed annual bonuses, we gave Sue a minimal one and split the profits 50-50. The “concrete plan” became AxN. I do not recognize the “Wag the Dog” reference, but within a year the company moved into a new office in East Windsor with a remarkably different atmosphere (as described here). The “someone” who became AS/400-certified9 was myself (as described here). Denise did not hire Steve Shaw back. Instead she hired Brian Rollet, who was something of a disappointment to her.

Denise and I worked together amicably and productively for another sixteen years. If she had not agreed to my plan, those years would have been been much less pleasant for me. I don’t know if I could have achieved half of what we accomplished together.


1. Much more about Doug Pease can be read here and in many of the blog entries about clients that he persuaded to purchase AdDept in the nineties.

2. TSI’s involvement with the May Company at the corporate level is posted here.

3. TSI’s dealings with Tandy Corporation are detailed here.

4. In the nineties Proffitt’s Inc. purchased all of those chains and turned them into divisions. After it purchased Saks Fifth Avenue, which already used AdDept, it changed its name to Saks Inc. TSI’s relationship with this company is described here. Separate blogs describe the individual divisions.

5. In 2021 this shuttle is no longer in operation. The only commercial flights from STC are on Allegiant Airlines. There are only two potential destinations—Fort Meyers/Punta Gorda and Phoenix/Mesa. Residents who want to fly anywhere else must somehow get to Minneapolis. Northwest Airlines filed for bankruptcy in 2005 and was acquired by Delta in 2008.

6. You can listen to the number 1 single on the Billboard chart for all of 1961 here.

7. Denise asked for this allowance when her son was young. It gave her time to get him off to school or wherever else he was headed. She also had a fairly long drive to Enfield and even longer to East Windsor. She often stayed late.

8. When TSI incorporated in 1994, Sue was given 45 percent of the stock, and I got 55 percent. The revised agreement left me with 40, Sue with 35, and Denise with 25.

9. IBM had implemented a new requirement for business partners. Not only did the software need to be certified, but also someone at each company must be certified by passing a test that was sales-oriented and a test that was more technical. I took both of these tests, as is described here.